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Neil Giarratana takes you inside the CEO's office and lays out a top executive's priorities--get these right...or else! He covers the key areas that must be handled well and with smarts, and explains in detail how to do it. Weaving in examples from his 30-plus years of experience, Giarratana ...
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Neil Giarratana takes you inside the CEO's office and lays out a top executive's priorities--get these right...or else! He covers the key areas that must be handled well and with smarts, and explains in detail how to do it. Weaving in examples from his 30-plus years of experience, Giarratana packs CEO Priorities full of fascinating, surprising, and always relevant information.
You'll learn what you need to know about the critical areas of concern or activity for a CEO, any one of which could mean the difference between success and failure, plus targeted advice to help you:
Everything of major significance you'll have to face as a CEO is identified and analyzed in this important new title.
Chapter 1 Taking Any Road will not get you There 11
Chapter 2 You Sell Something-So Get It Right 35
Chapter 3 You Are the In-House Value Proposition 59
Chapter 4 Earning Your Effective Leader Merit Badge 85
Chapter 5 Speed Bumps 95
Chapter 6 Difficult Situations, Difficult Choices 131
Chapter 7 Your People-The Soul and Sole Power of the Company 151
Chapter 8 Assumptions-Just That and Not Much More 173
Chapter 9 Anticipating, Mitigating, and Avoiding Operational Meltdown 193
About the Author 223
Posted July 11, 2012
With more than three decades of experience as a CEO, Neil Giarratana knows how to run a company. His book includes real-life examples of common problems that confront CEOs and offers useful – if fairly elementary – advice on how to deal with those issues. Be sure to consider Giarratana’s suggestions in the context of your company – it’s possible that some of his ideas could land an inexperienced chief executive in hot water. Despite this caveat, Giarratana’s book offers notable value, particularly for neophyte executives. If you are a new CEO or a CEO-in-waiting, getAbstract recommends this briefing. Do heed one telling piece of advice: No one is going to watch your back or tend to your career as devotedly as you, so keep your eyes open.Was this review helpful? Yes NoThank you for your feedback. Report this reviewThank you, this review has been flagged.