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The China Strategy: Harnessing the Power of the World's Fastest-Growing Economy
     

The China Strategy: Harnessing the Power of the World's Fastest-Growing Economy

3.2 5
by Edward Tse
 

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China has hundreds of thousands of businessmen and women who are driving the fastest sustained national economic growth rate of any country in world history. After decades of being held back by their country's socialist history, the Chinese people are moving forward with the force of water bursting from a broken steam pipe. The intensity of their aspirations,

Overview

China has hundreds of thousands of businessmen and women who are driving the fastest sustained national economic growth rate of any country in world history. After decades of being held back by their country's socialist history, the Chinese people are moving forward with the force of water bursting from a broken steam pipe. The intensity of their aspirations, joined with the plans of the government and the presence of the country's hundreds of millions of ordinary people, means that future developments in China will surpass even those of the recent past—and in an extraordinary manner.

At the same time, the integration of Chinese business with global business is accelerating, meaning that no major enterprise or financial institution can avoid doing business with China, any more than they can avoid the United States. Success in China, either for a local entrepreneur or a global multinational, is now enough to transform a company's performance worldwide.

This book explains the changing nature of China's business environment, its increasingly complex relationship with the rest of the world, and the global business. The China Strategy is uniquely positioned to help business leaders and other observers make sense of China. It provides a holistic view of the Chinese business environment, looking at consumers, competitive enterprises, the government, integration with the rest of the world, and the ways these elements interact. This book is thus the first to lay out a framework that puts together the different (and seemingly contradictory) trajectories of China's future. It shows how change is taking place in non-linear fashion: some factors (like Chinese entrepreneurship) are expanding exponentially, while others (like the value of China's labor arbitrage) may be reaching a plateau. And it shows how to build and execute a global business strategy in light of these changes.

During the next few years, successful American and European businesses may have to move to become global businesses, incorporating China in particular into their core identity because it is the fastest-growing world hub of economic activity. They will need to become familiar with the Chinese financial systems, as well as its consumer markets, innovation capabilities, and labor force. These leaders could have no better guide than The China Strategy.

Editorial Reviews

Publishers Weekly
Tse, chairman of Booz & Co., Greater China, offers a comprehensive and worthwhile roadmap for doing business in China, a burgeoning market that can't be ignored. Tse argues convincingly that even companies that are already successfully doing business there will find themselves inadequately prepared for the new China, which is generating great scale change. Business leaders around the world who want to be successful will need a new strategy, which includes devising a long-range development plan for doing business as a global enterprise in which China is a central and integrated component. Tse shows how China has restructured its entire economy within the past few years and offers a holistic, invaluable view of the Chinese business environment, looking at consumers, competitive enterprises, the government, and more. Given the great complexities of the Chinese market, the wealth of knowledge Tse imparts will be indispensable to executives looking to enter in the Chinese marketplace.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
From the Publisher
Shumeet Banerji, CEO, Booz & Company Inc.
“The Chinese market will one day become much bigger than any market that exists today. The Chinese population will also one day become well educated and sophisticated, taking the best from all the cultures around the world and avoiding the mistakes made by today's advanced economies. In each industry in China, the winner most likely will be someone who can integrate best practices from around the world and innovate to meet the constantly evolving needs of Chinese consumers. All business models will have to be reinvented here. Read The China Strategy and you will understand.”

Dinesh C. Paliwal, Chairman, President and CEO, Harman International
“China is a country that has consistently surprised those who try to manage from afar. It is a marketplace that must be experienced first-hand. Too many CEOs and companies are still in denial of China’s role as the single most important link in a new global business paradigm. Ed Tse’s insightful book should be a wake-up call for them even as it serves as an important checklist for even the most seasoned China veterans. China has proven that its force is inescapable, and The China Strategy is a ‘must read’ for those who have the courage to climb aboard. I wish I had this book 15 years ago!”

Douglas A. Jackson, President of Coca-Cola Greater China
"In The China Strategy, Edward Tse pulls together observations that have previously been handled separately—on Chinese markets, entrepreneurs, government trends, and the ever-more-integrated global economy—and combines them into a viable strategic plan for corporate leaders everywhere. I recommend this book for anyone trying to build a business in China—or to make that business successful."

Anil K. Gupta, Michael Dingman Chair in Global Strategy and Entrepreneurship, Smith School of Business, The University of Maryland, and coauthor of Getting China and India Right
"Edward Tse is one of these rare people who deserve to be called an expert on the Chinese economy. The China Strategy should be at the top of the reading list for anybody interested in how companies should engage with and leverage the rise of China."

Warren K. Liu, author of KFC in China: Secret Recipe for Success
The China Strategy provides a gripping, strategic examination of the dynamically evolving context of China, and the key players surrounding it. It contains a wealth of experiential knowledge, deep analytical insights, and broad strategic vision. Business leaders of multinational companies with a stake in China will benefit immensely from this book.”

Product Details

ISBN-13:
9780465029068
Publisher:
Basic Books
Publication date:
08/07/2012
Edition description:
First Trade Paper Edition
Pages:
272
Product dimensions:
5.62(w) x 8.06(h) x 0.72(d)
Age Range:
13 - 18 Years

Meet the Author

Edward Tse is Chairman of Booz & CO., Greater China (Shanghai, Beijing, Hong Kong and Taipei), with more than twenty years of management consulting and senior corporate management experience. He has also been a Business Strategy Expert for Chief Executive China for over ten years, as well as being a member of the Consultative Editorial Board of Harvard Business Review Chinese Edition. Tse is a frequent speaker on Greater China's business and regulations at business conferences and government forums, and a prolific author of articles on China. His book on Chinese enterprises, Direction, was published in Chinese in October 2007.

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China Strategy: Harnessing the Power of the World's Fastest-Growing Economy 3.2 out of 5 based on 0 ratings. 5 reviews.
RolfDobelli More than 1 year ago
Perhaps Frank Sinatra's familiar refrain needs a slight alteration to reflect the current reality: "If I can make it there, I'll make it anywhere. It's up to you".China, China. No firm can afford to ignore China as a market, manufacturing base or source of competition. Management consultant Edward Tse's wide-ranging viewpoint (Tse was born in Hong Kong but educated in the US) offers anxious businesspeople clarity and direction. He lucidly describes the forces he thinks will shape China's future and illustrates how your business can prepare for this transformation. Although the book's call to action - start planning for large, unknown changes - may overwhelm some readers, getAbstact recommends this overview of China's shifting commercial climate to managers considering moving to China, those who are already active there, and those who realize the degree of China's imminent influence and want to prepare for the turmoil ahead.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
This book is written for the potential business executive doing business in China but also provides important information for the investor interested in understanding business in China. Whether the author is a cheerleader for the Chinese Economy or a prophet will be discovered in the next few of years. Judging by the appearance of major players from China in potentially transformational technologies to produce electric or hybrid electric cars, or high speed rail in California, the author's description of business evolution in China appears to be accurate. The author delineates the designs and methods being used by the Chinese government to shape China's business growth. He gives detailed information about demographics, marketing problems , and competition in the Chinese business world, and explains why businesses that emerge from China will integrate with the Global Economy. Happy hunting Happy hunting.
Guest More than 1 year ago
This is an absolutely useless book about China. Please don't buy this book if you want to know how to succeed in China. Because this book will just tell you very high-level concepts that everyone knows (China will become an open economy in 10 years!)and there are absolutely no examples nor original ideas. I went to hear him speak at a book reading tonight. He said the purpose of the book was so that he could record everything before he gets older and loses his memories. Well, I wish he never wrote this book so people didn't have to waste time reading it. Everyone knows China is the next super power. We don't need an expensive "consultant" to tell us that using buzz words. Sure, relationships with the local government officials are important. But how do you do that when you are competing with state-owned companies run by family members of these officials?During the Q&A when someone asked, "how do American companies succeed in China?" He actually said, "just hire someone like me!". During the book signing, he only wanted to speak to the Chinese people and exchanged business cards but did not want to talk to any Americans as if Americans are too "stupid" to understand his high level, unoriginal China Strategy.
China_Investor More than 1 year ago
This is an absolutely useless book about China. Please don't buy this book if you want to know how to succeed in China. Because this book will just tell you very high level concepts that everyone knows (China will become an open economy in 10 years!)and there are absolutely no examples nor original ideas. I went to hear him speak at Asia Society tonight. He said the purpose of the book was so that he could record everything before he gets older and loses his memories. Well, I wish he never wrote this book so people didn't have to waste time reading it. Everyone knows China is the next super power. We don't need an expensive "consultant" to tell us that using buzz words. Sure, relationships with the local government officials are important. But how do you do that when you are competing with state-owned companies run by family members of these officials? Don't expect to find an answer to that question. During the Q&A when someone asked, "how do American companies succeed in China?" He actually said, "just hire someone like me!". During the book signing, he only wanted to speak to the Chinese people and exchanged business cards but did not want to talk to any Americans as if Americans are too "stupid" to understand his high level, unoriginal China Strategy.