Christian Writers' Market Guide 2011

Christian Writers' Market Guide 2011

by Sally E. Stuart
For more than 25 years, the Christian Writers’ Market Guide has been the most comprehensive and highly recommended resource for Christian writers, agents, editors, publishers, publicists, and writing teachers on the market.
In addition to providing a wealth of ideas and tips for publishing in the Christian industry, the CWMG also includes up-to


For more than 25 years, the Christian Writers’ Market Guide has been the most comprehensive and highly recommended resource for Christian writers, agents, editors, publishers, publicists, and writing teachers on the market.
In addition to providing a wealth of ideas and tips for publishing in the Christian industry, the CWMG also includes up-to-date information on more than 400 book publishers, more than 600 periodicals, and hundreds of agents, contests, conferences, editorial services, niche markets, self-publishing services, and more.
This is the ultimate reference tool for Christian writers. Tyndale House Publishers

Editorial Reviews

From the Publisher
An indispensable tool. The reference you have to buy. Writers' Journal

Essential for anyone seeking to be published in the Christian community. The Midwest Book Review

Writers' Journal
An indispensable tool. The reference you have to buy.
The Midwest Book Review
Essential for anyone seeking to be published in the Christian community.

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Tyndale House Publishers
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Christian Writers' Market Guide 2011

The essential reference Tool for the Christian Writer
By Sally E. Stuart

Tyndale House Publishers, Inc.

Copyright © 2011 Sally E. Stuart
All right reserved.

ISBN: 978-1-4143-3426-4


As I started this annual edition, it was with a myriad of mixed feelings. I wondered if there would be a large number of publishers or publications reporting they were going out of business or closing their doors to freelance submissions—given the state of the economy. I wondered if there was any way to add anything new to a book I had been perfecting for 25 years. What could I possibly do to make the guide even more helpful to my faithful readers? Well, I'm happy to report that none of those fears were realized.

As I went to work on the new guide, I couldn't ignore the ideas for improvements that kept coming to mind. Although there are a few smaller changes I probably don't need to mention, there are some I am really excited about. Many years ago I started highlighting the phrases that indicated the amount of subsidy publishing each publisher did, or identifying the periodicals that didn't pay. This year, I realized that in most cases that was not as important to the writer for royalty publishers as it was to know what they paid in royalties and advances. Starting with this edition, the phrase indicating such payment is highlighted.

The same is true for the periodical publishers. I am still highlighting those who do not pay, but also highlighting what the pay rate is for those that do pay. Since that is always a prime concern for writers, it will make it helpful in recognizing immediately where they fall on the payment scale—as well as helping to compare publishers in the same genre or section of the guide. Several periodicals have lowered their subscription rates, and most now have a Website.

Over the years I have always gotten a few comments from publishers who say writers who submit to them don't read their guidelines first—some even drop their listings in the guide for that reason. So as I thought about that, I realized that even though most publishers now have their guidelines on their Website, finding them is often a frustrating problem for the interested writer. For that reason, this year most of the listings will include the path you follow on each site to find those guidelines (those that are missing are ones I couldn't find). My hope is that this will make it easier for writers to carefully read the guidelines before submitting—a critical step if you want to sell in today's tighter market. I noticed that more book publishers than periodical publishers have guidelines on their Website. Hopefully, periodical publishers will close that gap in the next year as they recognize it is to their advantage to have them readily available.

I'm also always looking for the industry or marketing changes that affect the writer. This year I've noticed that many more publishers are dropping their fax numbers or even their addresses and depending almost entirely on e-mail or Website contacts. Curious about how many publishers or periodicals we lost over the last year—either going out of business or closing their doors to freelance—I counted and came up with 27 book publishers and 60 periodicals. Not as bad as I had feared. I was even surprised by the number of new markets I was able to add: 25 book publishers and 29 periodicals. So even with those losses, we still have 383 book publishers and 605 periodicals listed.

The "Resources for Writers" section, which continues to be available only on the optional CD, includes 190 new entries, bringing the total number of Website links to nearly 2,200. This wealth of information would make the CD a bargain if that were all it contained. My thanks to Donna Schlachter for the hard work and care she puts into preparing this section each year.

This year I want to remind you again not to rely entirely on the topical listings for potential markets. Many good markets never fill out their list of topics, so you are likely to miss opportunities if you look only at that list. I encourage you to spend time perusing each listing and looking for more opportunities to sell what you write.

Since a number of periodical publishers are now accepting assignments only, it is even more important that you establish a reputation in your areas of interest and expertise. Once you have acquired a number of credits in a given field, write to some of those assignment-only editors, giving your credits, and ask for an assignment. In general, you will be better off striving to get an assignment than hoping to fill one of the few slots left for unsolicited material.

Last year the agent list dropped to 75, but this year it's back up to 80 with 9 new listings. It is still crucial that you carefully check out agents before signing a contract or committing to work with them. See the introduction to the agent section for some tips on how to do that. Because contacting agents has become more important in a writer's quest for publication, I indicate which conferences have agents, as well as editors, on staff. Attending conferences is becoming one of the best ways to make contact with agents as well as publishers.

If you are new to this Guide or only want to find specific markets for your work, you'll want to check out the supplementary lists that appear throughout the book. Read through the glossary and spend a few minutes learning terms you are not familiar with. Review the lists of writers' groups and conferences, and mark those you might be interested in pursuing. The denominational and corporate-family listings will help you start connecting periodicals and book publishers with their different denominations or publishing groups. With so many publishers being bought out or merging, this will help keep you up-to-date on the new members of these growing families.

Also be sure to study the "How to Use This Book" section. It will save you time trying to understand the meanings of the notations in the primary listings, and it's full of helpful hints. Remember to send for a catalog and guidelines or sample copies from any of the publishers or periodicals you are not familiar with. Study those carefully before submitting anything to that publisher or periodical. Also realize that publishers who make their guidelines available on their Websites do sometimes include more or different information online than you get in the usual guidelines sheet.

One of the most common complaints I've received from publishers over the years is that the material they receive is often not appropriate for their needs. Editors tell me repeatedly that they are looking for writers who understand their periodical or publishing house and its unique approach to the marketplace. With a little time and effort, you can meet an editor's expectations, distinguish yourself as a professional, and sell what you write.

Please also note that I have started a marketing blog (see below) where you can find all kinds of information about the industry and keep your market guide up-to-date during the year. I make entries almost every day.

Finally, my special thanks to Patrick Schlachter for developing and overseeing the database I use to produce the guide each year. I couldn't do it without his professional help. He's also open to helping others with their computer needs, so check out his listing in the "Resources for Writers" section on the CD.

As always, I wish you well as you travel this exciting road to publication, whether for the first time or as a longtime veteran. And as I remind you every year, each of you has been given a specific mission in the field of writing. You and I often feel inadequate for the task, but I learned a long time ago that the writing assignments God has given me could not be written quite as well by anyone else.

Sally E. Stuart 1647 S.W. Pheasant Dr. Aloha OR 97006 (503) 642-9844 (Please call after 9:00 a.m. Pacific time.) Fax: (503) 848-3658 E-mail: Website: Blog: Facebook: Sally E. Stuart Twitter: stuartmarket

Please contact me for information on how to receive the Christian Writers' Market Guide automatically every year and freeze the price at $24 .99, plus postage, for future editions (no matter how much the price goes up), or for information on getting the guide at a discounted group rate or getting books on consignment for your next seminar or conference.

For a list of more than 60 additional books or pamphlets to help you with your specific writing needs, visit the bookstore on my Website.

For information on editorial services (including book proposals and book contract evaluations), see my listing in the "Editorial Services" section under "Oregon."

I also have a limited number of dates available to speak at writers' conferences. Contact me for availability.


Excerpted from Christian Writers' Market Guide 2011 by Sally E. Stuart Copyright © 2011 by Sally E. Stuart. Excerpted by permission of Tyndale House Publishers, Inc.. All rights reserved. No part of this excerpt may be reproduced or reprinted without permission in writing from the publisher.
Excerpts are provided by Dial-A-Book Inc. solely for the personal use of visitors to this web site.

What People are saying about this

Mary Ann Hake
The Christian Writers’ Market Guide not only provides an extensive list of potential publishers and topics covered for market research; it also helps generate ideas for future writing projects. I’ve used it for nearly two decades and highly recommend it. It truly is the essential reference tool for the Christian writer.
Mary Ann Hake, president, Oregon Christian Writers
Cecil Murphey
Sally Stuart’s annual Christian Writers’ Market Guide is the best map available for navigating the world of writing.
Cecil Murphey, coauthor of 90 Minutes in Heaven

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