Church Marketing 101: Preparing Your Church for Greater Growth

Overview

Over 50% of the churches in the United States should not be marketing themselves.

Shocked? You should be. Almost every church wants to grow, but why do some succeed while others struggle? If you're a pastor or a layperson serving on an outreach committee or evangelism team, reading this book will help you avoid the pitfalls that prevent churches from growing.

The answer is simple. "God is not as interested in promotion as he is in preparation,"...

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Church Marketing 101: Preparing Your Church for Greater Growth

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Overview

Over 50% of the churches in the United States should not be marketing themselves.

Shocked? You should be. Almost every church wants to grow, but why do some succeed while others struggle? If you're a pastor or a layperson serving on an outreach committee or evangelism team, reading this book will help you avoid the pitfalls that prevent churches from growing.

The answer is simple. "God is not as interested in promotion as he is in preparation," says recognized church marketing expert Richard Reising. In ChurchMarketing 101, Reising demystifies basic marketing principles to show how simple changes can remove roadblocks to attracting visitors and future members. Tested in light of Scripture and the concerns of the local church, this empowering and practical book will help you see your church in a new way-and make adjustments to reach your community more effectively for Christ.

"Richard Reising has done a great service to all who are interested in increasing the influence of the gospel by writing ChurchMarketing 101. You will finish this book with a clearer head and a hotter heart!"-David Shibley, president, Global Advance

"Reising converts lofty corporate marketing strategies into simple, Christ-centered, and people-focused principles. Any organization will take away a clearer sense of vision and a greater understanding of how to get there."-Dave Dravecky, founder, Outreach of Hope

Richard L. Reising is the founder and president of Artistry Marketing Concepts, an organization based in Dallas, Texas, that helps churches and ministries make wise use of marketing, design, and technology.

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Product Details

  • ISBN-13: 9780801065927
  • Publisher: Baker Publishing Group
  • Publication date: 1/1/2006
  • Pages: 208
  • Sales rank: 993,303
  • Product dimensions: 5.90 (w) x 8.90 (h) x 0.60 (d)

Meet the Author

Richard L. Reising is a recognized authority on church marketing and branding. He is founder and president of Artistry Marketing Concepts, an organization based in Dallas, Texas, that helps churches and ministries make wise use of marketing, design, and technology. He has helped hundreds of ministries in the United States and worldwide through speaking engagements and training seminars.
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Sort by: Showing all of 7 Customer Reviews
  • Anonymous

    Posted March 27, 2012

    A New Perspective!

    This book gives a new perspective on what "marketing" in the church really means! It isn't about sending out mailers or putting up billboards to advertise your church. The concept of marketing goes much deeper than that - it's about how to communicate to the community in even the simple things - and this book explains it well. I highly recommend this book to anyone, whether you are a new Christian or a long-time Pastor!

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  • Anonymous

    Posted March 23, 2012

    GREAT book. I've been in church my whole life. Went to Bible c

    GREAT book. I've been in church my whole life. Went to Bible college. Served in ministry for the past 11 years. Nowhere did they teach me the things I learned in Church Marketing 101. It's insightful, it's practical, and I guarantee it'll flip the light switch on for things you didn't even know you were in the dark on. For the love of God and His Church, please read this book.

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  • Anonymous

    Posted March 22, 2012

    Transforming- must read!

    This book truly challenges your perspective and beliefs of church as we know it today. It takes the Gospel of Jesus Christ to real day to day life, giving the church practical ways to connect to our present time. I highly recommend this book, God used it to change the way I view church, putting a new passion in my heart to be a game changer for the church today!

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  • Anonymous

    Posted March 21, 2012

    This really is a must-read for anyone interested in the life and

    This really is a must-read for anyone interested in the life and health of the church. From cover to cover, it is filled with amazing principles and illustrations that ring true for every reader, no matter what your denomination or background.

    I loved it!

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  • Posted March 21, 2012

    Pure Greatness!

    Having worked at a Church as a designer, this book articulated my frustrations and rejuvenated my heart for what the Body of Christ can become if it can communicate the Word effectively to an ever-changing culture. I literally read this book in two days because it was so inspiring and fired me up. Great read!

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    Posted January 16, 2012

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    Posted July 24, 2011

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