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Close More Sales! Persuasion Skills That Boost Your Selling Power
     

Close More Sales! Persuasion Skills That Boost Your Selling Power

by Mike Stewart
 
What does it take to close more sales? It takes the skills and knowledge to quit making the same mistakes over and over--like failing to ask good questions or presenting desirable solutions or handling objections or making the customer feel comfortable.

As a professional sales trainer, Mike Stewart has targeted the most rampant selling errors. And he's developed

Overview

What does it take to close more sales? It takes the skills and knowledge to quit making the same mistakes over and over--like failing to ask good questions or presenting desirable solutions or handling objections or making the customer feel comfortable.

As a professional sales trainer, Mike Stewart has targeted the most rampant selling errors. And he's developed a set of practical guidelines for overcoming the problems and achieving sales success. With a focus on real-life problems and solutions, the book teaches business-to-business salespeople how to:

  • incorporate hard-driving closing strategies into softer, consultative selling techniques
  • use a customer-centered approach to identify and sell what the customer values
  • master the sales process--from properly planning to actively listening to asking for the sale
  • eliminate the crippling effect of fear by building confidence and expertise.

Editorial Reviews

Midwest Book Review
Whether you're new in sales or a seasoned veteran, this book is a treasure.

Product Details

ISBN-13:
9780814479902
Publisher:
AMACOM
Publication date:
11/02/1999
Pages:
208
Product dimensions:
5.84(w) x 10.10(h) x 0.41(d)

Related Subjects

Meet the Author

Michael M. Stewart (Atlanta, GA), an international speaker, professional sales trainer, and consultant, is president of Stewart & Stewart, Inc., a firm that focuses on personal performance development. He has also been a leading salesperson, award-winning sales manager, and vice president at E.K. Williams & Company East. He has written dozens of articles, training manuals, and workbooks.

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