A Cognitive Psychology of Mass Communication / Edition 6

A Cognitive Psychology of Mass Communication / Edition 6

by Richard Jackson Harris, Fred W. Sanborn
     
 

With this third edition of A Cognitive Psychology of Mass Communication, Richard Jackson Harris continues his examination of mass media's influences on our perceptions of ourselves and the world around us. Updates to this edition include the television shows, films, and telecommunications technologies that have developed throughout the 1990s, with particular… See more details below

Overview

With this third edition of A Cognitive Psychology of Mass Communication, Richard Jackson Harris continues his examination of mass media's influences on our perceptions of ourselves and the world around us. Updates to this edition include the television shows, films, and telecommunications technologies that have developed throughout the 1990s, with particular consideration of computer-mediated communications such as the internet and the World Wide Web. Harris incorporates a wide variety of recent research studies into this edition and integrates theoretical perspectives more strongly throughout the book, with careful attention to the articulation of the cognitive. Real-world examples offer clear, relevant, and accessible demonstrations of the points discussed. Appropriate for coursework addressing mass communication and its effects. A Cognitive Psychology of Mass Communication provides a unique perspective on mass communication in today's society and enables us to see more clearly how our perceptions of our world can be created and influenced by mass media.

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Product Details

ISBN-13:
9780415537049
Publisher:
Taylor & Francis
Publication date:
07/19/2013
Edition description:
Revised
Pages:
560
Product dimensions:
6.90(w) x 9.80(h) x 1.30(d)

Table of Contents

1Mass communication in society : swimming in the media sea1
2Research and theory in mass communication : how we study media scientifically18
3Media portrayals of groups : distorted social mirrors53
4Advertising and marketing : baiting, catching, and reeling us in92
5Children and media : more than just little adults124
6Sports and music : emotion in high gear151
7News : setting the agenda about the world187
8Politics : using news and advertising to win elections225
9Violence : watching all that mayhem really matters255
10Sex : pornography, innuendo, and rape as a turn-on287
11Teaching values and health : media as parent, priest, physician, and moral arbiter317
12Handling media : living with new technologies and communicating about media352

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