Communicating Ideas with Film, Video, and Multimedia: A Practical Guide to Information Motion-Media / Edition 3

Communicating Ideas with Film, Video, and Multimedia: A Practical Guide to Information Motion-Media / Edition 3

by S. Martin Shelton
     
 

ISBN-10: 0809326035

ISBN-13: 9780809326037

Pub. Date: 10/28/2004

Publisher: Southern Illinois University Press

Written for a broad audience of professional informational and corporate filmmakers, film students, technical writers, and clients, Communicating Ideas with Film, Video, and Multimedia: A Practical Guide to Information Motion-Media is an insider’s perspective on the informational media industry. With over thirty-five years of experience,

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Overview

Written for a broad audience of professional informational and corporate filmmakers, film students, technical writers, and clients, Communicating Ideas with Film, Video, and Multimedia: A Practical Guide to Information Motion-Media is an insider’s perspective on the informational media industry. With over thirty-five years of experience, award-winning filmmaker S. Martin Shelton presents his astute views on the state of the profession and offers sage, constructive advice for the successful design and production of information motion-media.

Forgoing discussions of technology, Shelton instead concentrates on the communication principles that can motivate an audience to achieve a particular goal—a goal that must be realistic, worthwhile, and appropriate. His inventive approach coalesces theory of the media with its philosophy, analysis, history, and application, as well as his own informed personal opinions. This valuable guide examines how to effectively encode information in motion-media by using in-depth communication analysis and pertinent filmic design. Throughout, Shelton emphasizes that kinetic visuals, rather than audio, are the defining elements of the best motion-media communication. Organized into five parts that can be used independently or in sequence, the volume frames key topics in the industry that collectively form a cohesive strategy for motion-media design and production. First, Shelton discusses the essence of the medium as a communication tool. In the second part, he addresses the forms and functions of motion-media. The third part details communication analysis and its application. Next, Shelton delves into script design, distribution, and career growth. Lastly, he offers advice on business aspects of the profession. Told from the vantage point of a seasoned expert, Communicating Ideas with Film, Video, and Multimedia is a “how to do it” book as well as a treatise on “why to do it.” Shelton’s narrative is complemented by twenty-six illustrations (including multimedia flowcharts, sample forms, and photographs of some of the great documentary filmmakers), a variety of script formats, and a listing of the all-time best documentary films.

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Product Details

ISBN-13:
9780809326037
Publisher:
Southern Illinois University Press
Publication date:
10/28/2004
Edition description:
1st Edition
Pages:
320
Product dimensions:
7.00(w) x 10.00(h) x 0.80(d)

Table of Contents

1Prologue3
2The message and motion media6
3Motion-media in the communication society12
4Information, communication, and meaning16
5Creativity may not equal communication24
6Information motion-media33
7Film and video42
8The false reality of motion-media56
9Documentary film a learning tool71
10Introduction to multimedia77
11Multimedia flowchart84
12Stating your objectives or what's this show about?91
13Who's our audience?100
14Creating a communication analysis plan107
15Filmic design119
16An information motion media writer should be a script designer125
17Scripting for information motion-media132
18My contrary principles of script design140
19Guidelines for writing narration and dialogue146
20The talking head151
21The sound track160
22Distribution166
23Your career growth in our profession168
24Our client isn't the enemy181
25Contracting for information motion-media192
26Managing an information motion-media group208
App. 1Evaluating information motion-media221
App. 2101 classic documentary films227
App. 3Communication analysis plan, split-page script, and storyboard239
App. 4Information teleplay257
App. 5Split-page script with voice-over narration261
App. 6Teleplay and split-page script combination265
App. 7Shelton's fundamental verities of information motion-media269

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