Communication, Knowledge, and Memory in Early Modern Spain
In a provocative attempt to outline a history of communication during the Spanish Golden Age, Communication, Knowledge, and Memory in Early Modern Spain examines how speech, visual images, and written texts all interact as manifestations of the human desire to know and remember. Seeking to address the reductive opposition both between written and oral texts and between script and print in the Early Modern period, Fernando Bouza, one of Spain's most influential cultural historians, makes an elegant case for the equality and complementary natures of the various modes of communication. While the advent of printing is commonly thought to have resulted in the demise of the manuscript, Bouza upholds that the progress of textual culture in all its forms did not undermine the importance of other mediums of knowledge.

The history of the book and of reading is often considered separately from the history of the uses of writing and speech, but according to Bouza, the boundaries between the spheres are artificial constructions that fail to honor the realities of the transfer of knowledge and information. While recognizing that reading and writing belong to two distinct models of acculturation, Bouza refuses to accept the myth that has identified rationality and modernity with written culture only, while the languages of images and the practices of orality are relegated to the past. Considering the uses of text, image, and speech in social settings ranging from the most humble to the most aristocratic, he argues that orality is as strongly present in the world of the court as in popular milieux, that the image was put to uses both naive and learned, and that writing—far from a privilege of the powerful—touched the lives of even the illiterate.

This original and brilliant book is bound to transform current understandings of the intellectual practices of the Golden Age.

1101622264
Communication, Knowledge, and Memory in Early Modern Spain
In a provocative attempt to outline a history of communication during the Spanish Golden Age, Communication, Knowledge, and Memory in Early Modern Spain examines how speech, visual images, and written texts all interact as manifestations of the human desire to know and remember. Seeking to address the reductive opposition both between written and oral texts and between script and print in the Early Modern period, Fernando Bouza, one of Spain's most influential cultural historians, makes an elegant case for the equality and complementary natures of the various modes of communication. While the advent of printing is commonly thought to have resulted in the demise of the manuscript, Bouza upholds that the progress of textual culture in all its forms did not undermine the importance of other mediums of knowledge.

The history of the book and of reading is often considered separately from the history of the uses of writing and speech, but according to Bouza, the boundaries between the spheres are artificial constructions that fail to honor the realities of the transfer of knowledge and information. While recognizing that reading and writing belong to two distinct models of acculturation, Bouza refuses to accept the myth that has identified rationality and modernity with written culture only, while the languages of images and the practices of orality are relegated to the past. Considering the uses of text, image, and speech in social settings ranging from the most humble to the most aristocratic, he argues that orality is as strongly present in the world of the court as in popular milieux, that the image was put to uses both naive and learned, and that writing—far from a privilege of the powerful—touched the lives of even the illiterate.

This original and brilliant book is bound to transform current understandings of the intellectual practices of the Golden Age.

49.95 In Stock
Communication, Knowledge, and Memory in Early Modern Spain

Communication, Knowledge, and Memory in Early Modern Spain

Communication, Knowledge, and Memory in Early Modern Spain

Communication, Knowledge, and Memory in Early Modern Spain

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Overview

In a provocative attempt to outline a history of communication during the Spanish Golden Age, Communication, Knowledge, and Memory in Early Modern Spain examines how speech, visual images, and written texts all interact as manifestations of the human desire to know and remember. Seeking to address the reductive opposition both between written and oral texts and between script and print in the Early Modern period, Fernando Bouza, one of Spain's most influential cultural historians, makes an elegant case for the equality and complementary natures of the various modes of communication. While the advent of printing is commonly thought to have resulted in the demise of the manuscript, Bouza upholds that the progress of textual culture in all its forms did not undermine the importance of other mediums of knowledge.

The history of the book and of reading is often considered separately from the history of the uses of writing and speech, but according to Bouza, the boundaries between the spheres are artificial constructions that fail to honor the realities of the transfer of knowledge and information. While recognizing that reading and writing belong to two distinct models of acculturation, Bouza refuses to accept the myth that has identified rationality and modernity with written culture only, while the languages of images and the practices of orality are relegated to the past. Considering the uses of text, image, and speech in social settings ranging from the most humble to the most aristocratic, he argues that orality is as strongly present in the world of the court as in popular milieux, that the image was put to uses both naive and learned, and that writing—far from a privilege of the powerful—touched the lives of even the illiterate.

This original and brilliant book is bound to transform current understandings of the intellectual practices of the Golden Age.


Product Details

ISBN-13: 9780812238051
Publisher: University of Pennsylvania Press, Inc.
Publication date: 06/14/2004
Series: Material Texts
Edition description: New Edition
Pages: 128
Product dimensions: 5.50(w) x 8.50(h) x 0.80(d)

About the Author

Fernando Bouza is a Professor in the Department of Early Modern History at the Complutensian Universityin Madrid. He is author of a number of books, including Imagen y propaganda: capitulos de historia cultural del reinado de Felipe II, and Del escribano a la biblioteca. Roger Chartier is Directeur d'Etudes at the Ecole des hautes etudes en sciences sociales, Professor in the College de France, and Annenberg Visiting Professor of History at the University of Pennsylvania. He is the author of numerous books, including Forms and Meanings: Texts, Performances, and Audiences from Codex to Computer, also available from the University of Pennsylvania Press.

Table of Contents

Foreword, by Roger Chartier

1. Hearing, Seeing, Reading, and Writing: The Forms and Uses of Words, Images, and Writing
2. The Persuasion of the Word: A Voice; The Wonder of Images: A Portrait; The Power of Writing: A Talisman
3. Natural History of the Written Text: Authors, Scribes, Printers, Booksellers, and Readers
4. Classrooms, Libraries, and Archives as the Culmination of Human Memory

Notes
Bibliography
Index of Names
Acknowledgments

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