Competitive Intelligence Handbook

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Overview

The Competitive Intelligence Handbook presents a unified approach to competitive intelligence work and also discusses other perspectives on the discipline. Competitive intelligence (CI) is a subset of business research; it is concerned with information that corporate managers need for making tactical and strategic decisions. In addition to a review of the CI literature, the book discusses CI methodologies such as database searching, interviewing, and analysis. It provides guidance on sources for U.S. and international business information, and on special concerns such as preparing industry studies and conducting due-diligence research. In a single volume, the Handbook provides an overview of current competitive intelligence practices and gives extensive guidance on where to learn more.

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Editorial Reviews

Booklist
ibliographic citations are clear and complete...A chapter on interviewing will be useful...Large public and academic libraries or business libraries will want to add he Competitive Intelligence Handbook to their circulating collections.
The Information Advisor
...a nice mix of theoretical and practical information.
Reference and Research Book News
For a wide range of users...
Electric Perspectives
...useful introductions to competitive intelligence .
Business Information Alert Glenn Hoetker
...an excellent introduction and overview...the best annotated bibliography on CI currently available...While not written as a textbook, this book will make a fine one...strongly recommended.
Database Stephen E. Arnold
...Both of these professionals have considerable skill in explaining complex subjects clearly...
Booknews
For a wide range of users, provides sources of information on the discipline of competitive intelligence itself--how the work can be done, how it ought to be done, and how it usually is done--as well as sources of primary and secondary information upon which competitive intelligence professionals rely. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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Product Details

  • ISBN-13: 9780810826069
  • Publisher: Rowman & Littlefield Publishing Group Inc
  • Publication date: 1/28/1992
  • Pages: 198
  • Product dimensions: 5.50 (w) x 8.50 (h) x 0.63 (d)

Meet the Author

Both authors have long experience in working with information. Richard E. Combs has headed several major public libraries, including Newport, RI; Northbrook, IL; Gary, IN; and the Chicago Public Library's Cultural Center. He is the author of an award-winning reference/research book. John D. Moorhead has been a business reporter for The Christian Science Monitor and was an air intelligence officer in the U.S. Navy earlier in his career. Together they operate CombsMoorhead Associates, Inc., a business research company in Chicago.

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Table of Contents

Chapter 1 An overview of competitive intelligence Chapter 2 Axioms of competitive intelligence Chapter 3 Public information Chapter 4 The international background of CI Chapter 5 Competitive intelligence books Chapter 6 What the books say Chapter 7 Finding the clues online Chapter 8 Going online for Japanese information Chapter 9 Going online for European information Chapter 10 Interviewing Chapter 11 Key resources in industry information Chapter 12 International business Chapter 13 Industry analysis and issues studies Chapter 14 A case study in public document access Chapter 15 Due diligence Chapter 16 Some final thoughts

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