Competitive Solutions: The Strategist's Toolkit / Edition 1

Competitive Solutions: The Strategist's Toolkit / Edition 1

5.0 4
by R. Preston McAfee
     
 

Competitive Solutions is an entertaining and wide-ranging introduction to successful business methods applied to a variety of real-world situations. Rejecting the one-size-fits-all premise that underlies so many guides to business strategy, Preston McAfee develops the intellectual tools and insights needed to confront many marketplace problems. Drawing on his broad… See more details below

Overview

Competitive Solutions is an entertaining and wide-ranging introduction to successful business methods applied to a variety of real-world situations. Rejecting the one-size-fits-all premise that underlies so many guides to business strategy, Preston McAfee develops the intellectual tools and insights needed to confront many marketplace problems. Drawing on his broad experience as a consultant for major U.S. companies, as well as extensive research, McAfee emphasizes cooperation, pricing litigation, and antitrust as vital to a firm's competitive posture - and focuses more attention on these elements than do most business strategy accounts.

Product Details

ISBN-13:
9780691096469
Publisher:
Princeton University Press
Publication date:
09/30/2002
Pages:
424
Product dimensions:
6.00(w) x 9.30(h) x 1.50(d)

Table of Contents

1Introduction1
2Industry analysis9
3Firm strategies36
4Differentiation61
5Product life cycle91
6Cooperation113
7Organizational scope148
8Incentives187
9Antitrust204
10Elementary statistics225
11Pricing260
12Auctions303
13Signaling324
14Bargaining353
15Last words379

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