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From Barnes & NobleThe Barnes & Noble Review
Notwithstanding the “dot.bomb” collapse, the Web continues to transform retail. (You’re here. That’s proof.) Whether you’re an entrepreneur or a business executive responsible for a Web initiative, you desperately need trustworthy guidance. Get it here.
Janice Reynolds covers the entire Web life cycle: design, construction, maintenance. She discusses everything from targeting customers to implementing security, infrastructure to quality assurance.
Should you buy “shrink-wrapped” e-commerce software or use a service provider? How do you choose a consultant who won’t rip you off? What’s the fastest, cheapest route to world-class customer service? Thoughtful answers are in here. So is everything that’s new: P2P, Weblogs, updated search optimization techniques, and plenty more. Bill Camarda
Bill Camarda is a consultant, writer, and web/multimedia content developer. His 15 books include Special Edition Using Word 2003 and Upgrading & Fixing Networks for Dummies, Second Edition.