The Complete Guide to Event Entertainment and Production / Edition 1

Hardcover (Print)
Rent from
(Save 75%)
Est. Return Date: 04/30/2015
Buy New
Buy New from
Buy Used
Buy Used from
(Save 41%)
Item is in good condition but packaging may have signs of shelf wear/aging or torn packaging.
Condition: Used – Good details
Used and New from Other Sellers
Used and New from Other Sellers
from $12.59
Usually ships in 1-2 business days
(Save 85%)
Other sellers (Hardcover)
  • All (11) from $12.59   
  • New (5) from $14.99   
  • Used (6) from $12.59   


This is the eighth book in the Wiley Event Management Series. From assessing the client's need for entertainment at an event to hiring the talent to the nuts-and-bolts production of the entertainment, this complete guide provides the event planner with the tools they need to efficiently produce and manage the entertainment aspect of an event.

Read More Show Less

Product Details

  • ISBN-13: 9780471263067
  • Publisher: Wiley
  • Publication date: 12/12/2003
  • Series: Wiley Event Management Series , #13
  • Edition description: New Edition
  • Edition number: 1
  • Pages: 456
  • Sales rank: 965,847
  • Product dimensions: 7.80 (w) x 9.60 (h) x 1.20 (d)

Meet the Author

MARK SONDER, MM, CSEP, is founder and CEO of Mark Sonder Productions, a leader in providing headline entertainment and production services for special events. Recognized as an industry expert, he is a highly sought after speaker and is on the faculty of The George Washington University.

Read More Show Less

Table of Contents





Chapter 1. The Entertainment Economy: Big Business!

Chapter 2. Global Opportunities for Event Entertainment andProduction.

Chapter 3. Becoming a Leader in the Event Entertainment andProduction Fields.

Chapter 4. Opportunities for Future Growth and Development.


Chapter 5. How to Research the Needs and Resources for YourEvent.

Chapter 6. Managing the Creative Process.

Chapter 7. Strategic Planning for Event Production andEntertainment.

Chapter 8. Financial Planning and Management: How to Measure theReturn on Event Entertainment (ROEE).


Chapter 9. Selecting and Contracting Event Production andEntertainment Vendors.

Chapter 10. Entertainment Management Companies, Agents,Managers, and Headline Entertainment.

Chapter 11. Monitoring Production and Entertainment to EnsureContinuous Quality.

Chapter 12. Reducing Risk: Assessment, Intervention, andControl.

Chapter 13. Music Licensing.


Chapter 14. Best Practices in Event Entertainment andProduction.

Chapter 15. The Standard Aspects of Multimedia Production.

Chapter 16. The Future of Event Production andEntertainment.


Appendix 1: Organizations and Associations.

Appendix 2: References.

Appendix 3: Internet Sites.

Appendix 4: Software.

Appendix 5: Sample Contracts.

Appendix 6: Performing Rights Organization's Licenses.

Appendix 7: Technical Production Documents.



Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star


4 Star


3 Star


2 Star


1 Star


Your Rating:

Your Name: Create a Pen Name or

Barnes & Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation


  • - By submitting a review, you grant to Barnes & and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Terms of Use.
  • - Barnes & reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)