Confessions of a Window Dresser: Tales from a Life in Fashion

Overview

"Simon is the man who put Barneys' windows on the map and catapulted himself into fashion at the top. He has written an engaging, tart, saucy, and very frank memoir without an ounce of pretension ... His book is so refreshing, amid a welter of other memoirists' self-congratulations." -- Liz Smith

"His writing style is laugh-out-loud funny; his dry Britishisms are devastatingly witty and to the point. And his finished windows -- featured on numerous double-page spreads -- are brilliant." -- The New York Post

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Overview

"Simon is the man who put Barneys' windows on the map and catapulted himself into fashion at the top. He has written an engaging, tart, saucy, and very frank memoir without an ounce of pretension ... His book is so refreshing, amid a welter of other memoirists' self-congratulations." -- Liz Smith

"His writing style is laugh-out-loud funny; his dry Britishisms are devastatingly witty and to the point. And his finished windows -- featured on numerous double-page spreads -- are brilliant." -- The New York Post

Since Confessions of a Window Dresser was first published in hardcover, Simon Doonan's star has continued to rise. The bestselling Confessions brought Doonan to the attention of those beyond the fashion world and launched him into widespread recognition as the creative director of the fashion temple Barneys New York. Not only the genius-provocateur behind the most anticipated, talked-about, and controversial window displays in the world, today Doonan is also an acknowledged style and culture maven for the mainstream.

"What kind of neurotic, exhibitionist psychopathology made me choose a career cavorting around arranging merchandise and props in full view of the rest of humanity?" asks Simon Doonan. His answer lies in this hilarious, dishing discussion of life behind the windowpane and the first ever popular exploration of window dressing and its role in fashion retailing. Whether making fun of blondes, sending up Sigmund Freud in "Neurotic Yule," or debunking celebrities such as Bette Midler ("who kept turning into Ethel Merman"), Dan Quayle (paired with a giant Mr. Potato Head in a dunce cap), Martha Stewart, and Queen Elizabeth, Doonan's windows are a celebration of fearless, gridlock-provoking kitsch.

Now in paperback, Confessions of a Window Dresser's entertaining text and more than 250 full-color images trace Doonan's dynamic career and highlight his most famous and infamous tableaux. The book celebrates the pop culture of the last twenty years, including the grooviest merchandise, the hottest fashion trends, and the most gossiped-about glitterati. With his inimitable British sense of humor (Monty Python comes to mind), Doonan shares his creative inspirations, insights on his collaborations with fashion designers (Prada, Comme des Garcons, Chanel, Armani, Lang, Alaia, Lacroix, and Gaultier, among many others), and what it's like to work with some of the most notorious artists and celebrities of our day.

Confessions of a Window Dresser -- a cheeky and insightful chronicle of a life lived at the intersection of art and commerce -- will intrigue not only the most dedicated fashion groupies but also anyone interested in design, image, and style.

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Editorial Reviews

From Barnes & Noble
The Barnes & Noble Review
November 1998

Queer jobs are few and far between, and the good ones are all taken. Just ask Simon Doonan. He moved up the corporate ladder by doing things like putting mannequins in store windows. Okay, he did more than that. All right, so he's an artist — but how many of us appreciate a beautifully done window or are aware of how our interest in that window may lead us to walk in and buy up the store?

While the store may have wanted to sell Givenchy and Armani, Doonan was putting together displays of suburban parents tending their lawns while their young 'uns were about to be devoured by coyotes, or of Madonna in her SEX days striking a pose and vogueing. In many ways, Doonan got to play with grown-up Barbie and just go to town — and I'm jealous! From this book, I've already learned so much about the profession (did you know that perfume bottles, when tightly capped, will often explode in department store windows?). Confessions of a Window Dresser is without a doubt one of the most fantabulosa reads, particularly to a naff guy like me — but then, I've never had to tart up a window, nor have I ever felt much like a big girl's blouse. (Look it up in the glossary of window-dresser terminology that comes at the end of this memoir.)

Window dressing is not one of those occupations that many kids dream about doing — most of us as kids weren't even aware that someone dressed windows, let alone made money at it. Simon Doonan grew up in a household that seems to have been the antithesis of the fantasy world of big-city department store windows.Hedescribes a grandmother (named Narg, which is "Gran" spelled backward, of course!) who was lobotomized, an uncle who dressed like a J. Crew model before anyone thought it looked good, and who also was paranoid schizophrenic, and the dreary town of Reading, England, which Oscar Wilde once described as "a cemetery with lights." This extended family seemed to have a creative effect on little Simon, who was allowed to flaunt his nelly ways and wear pretty much any dress he chose to when playing with the other boys; even his father did not seem to mind. As he grew, and began to consider himself a "gay half-wit" for not having passed the exams that England once tortured kids with to determine their eligibility for college, he eventually moved to Swingin' London during the mod scene (think "Austin Powers") until he got all shagged out. He ended up in West Hollywood after his college years, working at Maxfield, a trendy shop, doing the store windows and even appearing as a pirate in Kim Carnes's "Bette Davis Eyes" video, which was just so beyond — as were his window displays, including the infamous one of the coyote and the baby.

At the time, a few kids had been killed by the wild dogs that roamed the local hills of Hollywood, and some of their parents didn't like a local store lampooning their tragedy. Doonan had to readjust his artistic vision to encompass the needs of the customer, and once he did this, his career soared. Then came Barneys, a family-run operation that pretty much allowed Doonan to come into his own as a window dresser, doing celebrity parodies (which were also loving tributes) and wild run-amok scenes that caught the passerby's notice. Interestingly, the images photographed for this book are haunting and tell a story that's nearly as dark and hilarious as the story of Doonan's own upbringing — and all of it has the feel of that London mod period that saw the flowering of Doonan's youth.

Filled with stunning photographs, and told in Doonan's irrepressibly youthful and exuberant style, this is a fabulosa read, a true confession from one of the most lively men about whom I've ever read. Whether you're into fashion, the era, gay life, or the art of the store window and the fantasy it sells, Confessions of a Window Dresser is fascinating reading.

—Douglas Clegg

Douglas Clegg is the author of numerous horror and suspense novels, including The Halloween Man and Bad Karma, written under his pseudonym Andrew Harper. His recent Bram Stoker-nominated short story "I am Infinite, I Contain Multitudes," can be found in the anthology The Year's Best Fantasy and Horror: Volume 11.

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Product Details

  • ISBN-13: 9780141003627
  • Publisher: Penguin Group (USA) Incorporated
  • Publication date: 8/2/2001
  • Pages: 240
  • Product dimensions: 8.00 (w) x 10.00 (h) x 1.00 (d)

Meet the Author


Simon Doonan, creative director and window display creator of Barney's New York, has appeared numerous times on television, radio, and in the press, and writes the "Simon Says" column in the New York Observer.
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Table of Contents

Prologue: Ich Bin Ein Window Dresser 8
Chapter 1 Portrait of the Window Dresser As a Young Man 13
Growing Up Gay in a House Filled with Lunatics
Trendy People are Happy People
Big Swish in a Little Pond
Have Staple Gun, will Travel
The Joan Didion of Display
Apprentice to Diana Vreeland
Chapter 2 Barneys, the Perfect Fit 53
A Sassy, Sexy, Stylish Symbiosis
Tinned Tuna and Cashmere, the Fred Pressman Story
Barneys Bauhaus
Over the Top and into the Windows
Something Came Between Me and My Calvins
Women's Fashion, a Minefield of Ego-Sensitivities
You're Shopping in Someone's Home
How much is that Dali in the Window?
Schmooze, Peruse, and Who's Who
I Gave Away My Pretty Years, But I'm Ready for My Close-Up
Chapter 3 I did Madonna ... Three Times 121
My Sistine Chapel
Celebrities A-Go-Go
Barry Manilow Declined
The Art of Hondeling
Sometimes I Stretched the Truth
Condoms for Christmas
Live Ducks on Display
My Favorite Subject
Quit While You're Ahead, Well, Maybe Just One more Bite
Chapter 4 My Secrets Revealed 189
Tricks of the Trade: A Dozen Do's and a Dozen Don'ts
In Defense of an Endangered Profession 226
Apres Moi Le Deluge?
It's a Small World and it's Getting Smaller
The Patron Saint of Window Dressing--Andy Warhol
The Future of the Marginalized Freak
A Window Dressing Primer, from a to z 234
The Lost Language of Window Dressers: A Glossary 239
Acknowledgments 240
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Interviews & Essays

On Monday, November 23rd, barnesandnoble.com welcomed Simon Doonan to discuss CONFESSIONS OF A WINDOW DRESSER.


Moderator: Welcome, Simon Doonan! Thank you for taking the time to join us online this evening. How are you doing tonight?

Simon Doonan: I am the happiest window dresser in the world, because my book is being very well received and reviewed and it has got a visibility that I could never have anticipated.


Erika from Phoenix: Dealing with the public is hard, isn't it? What have you learned from your mistakes if you've made any? Have you ever had to change a window because of public protest?

Simon Doonan: Yes, I think when I came from England I brought with me a love of satire and debunking that was maybe out of step with the American way of thinking, and over my 25 years in window display, I have had to change several windows. In most instances I took a very apologetic posture, because it is window display, not art, after all, and I am engaged in the business of selling, not in the business of upholding political platforms. Read all about how I became the Typhoid Mary of display in my book.


Lizzie G. from Dade County, FL: When you were a kid, did you dream of dressing windows? Do you see it as theater or more dress-up?

Simon Doonan: When I was a kid, I lived in a grim, postwar industrial environment, and the local store windows were the highlight of my life. I think at that point I must have subconsciously developed into a window dresser.


Geoffrey from Boston: I read the article in The New York Times regarding the way men dress on prime-time television. I don't remember if you said anything about "Ally McBeal," but since it's Monday night, I'm wondering if you've caught the show, and if you could remark on the male dress code.

Simon Doonan: It is hard to think about the men's attire on "Ally McBeal" because I am so fixated on the women's attire, mainly because the women's skirts are so shockingly short. The men look moderately groovy. Do you have a favorite?


pac87@aol.com from XX: Mr. Doonan, do you think your wildly bizarre family background helped you develop creatively, or did you have to overcome it? I loved the stories about your Narg and your uncle!

Simon Doonan: I definitely feel that my bizarre childhood informed my creative sensibility. In my book I focus entirely on the positive side of coming from a "nutty" family. And obviously there are drawbacks, but my MO is to focus on the positive side, and I think growing up with lunatics created a happy sense of multiple realities in my head. Glad you like the Narg stories.


Sandy from New York, NY: Ever feel like you've been taken prisoner in a corporate world when you'd just like to run free and dress windows like an errant bandit? You know, see a window you don't like, break in in the middle of the night and make it come alive, and then get away?

Simon Doonan: I love your vision of gypsy guerrilla displays, and will certainly keep it in mind.


Salvatore from New York City: Have the windows changed since Barneys has moved uptown? Do you approach them in a different way to attract the crowd of the Upper East Side?

Simon Doonan: Oddly, the Upper East Side has a higher threshold of tolerance for my own particular brand of kooky window displays. Not everybody downtown is ultragroovy. Many people in the Chelsea area in the large apartment buildings would come to the store and berate me for not doing traditional Christmas. Uptown there is a more widespread sardonic humor, but it is hard to generalize.


Norma Weiss from Doylestown, PA: Hello, Simon Doonan. Are Barneys' Christmas windows up yet? I'm visiting next weekend and I'm just wondering what I can expect. Thanks.

Simon Doonan: Barneys' Christmas windows are up -- we finished them last Saturday. Let me know what you think. I don't want to preempt your response.


Tom M. from Chicago: Having lived and worked in both Los Angeles and New York, how do you compare the two? Which do you like better, and why? And if you've ever been to Chicago which has a Barneys or elsewhere in the Midwest, what's your opinion?

Simon Doonan: I hate to use a cliché, but comparing New York and L.A. is very apples and oranges. As a foreigner, I am bowled over by the big cities in America and their individual identity. Chicago and New York and L.A. all have a Barneys, so I visit them frequently and feel nothing but groovy vibes in each place.


Odd Todd from Denver, CT: I loved the image of Monica Lewinsky's beret in the footage of her hugging President Bill. Do you think the beret will ever make a comeback?

Simon Doonan: I think berets with and without stains are forever. Picasso wore a beret. They are synonymous with Bohemian artiness, and they are totally classic. It is odd to me that somebody as stylistically bankrupt as Monica wore a very chic beret, but there you go....


Jessica Murray from Madison, WI: What is a big girl blouse?

Simon Doonan: I have a lexicon in the back of the book that explains this, but for the record, this is an expression used a lot in the north of England. In my lexicon it says, "Big girl's blouse: effeminate and floppy when applied to a man; large, messy female when applied to a woman." Thank you for asking. It's a great expression -- please use it.


Daniel from NYC: Cheers, Simon. Can you give us some favorite recollections of your early window-dressing jobs?

Simon Doonan: My early window-dressing jobs consisted of schlepping. Window dressing is one of those professions where you have to pay your dues before you are allowed creative involvement in the windows. My positive early recollections of display revolve around the camaraderie, boozing, dressing up, carrying on, and screeching with colleagues.


Barbara from Westport, CT: Fashion question: Are you surprised about Isaac Mizrahi's announcement that he's closing his doors?

Simon Doonan: Fashion houses come and go. It is extremely hard to maintain a viable business and be extremely creative. Lots of designers bite the dust. In Isaac's case, it is a drag because he is so much fun and adds so much to a business which often takes itself much too seriously. He will be back in some other incarnation, I am sure.


Tina from Cali: Who do you think would make a better Simon Doonan, Hugh Grant or Rupert Everett?

Simon Doonan: I think probably Rupert Everett, even though he is about three feet taller then me and a lot younger -- just because he has a bit more perversity to his persona.


Annette from Santa Monica, CA: Who was the best celebrity you ever worked with? Who was the worst? Just curious....

Simon Doonan: Madonna was the easiest celebrity to work with because we had the full cooperation of her publicist. It is all about the publicist: If the publicist is a nightmare, then it will be a nightmare dealing with that client. The worst? I am terrified to say in case they read it. You know how vindictive publicists can be!


George from New York City: Is anything too fabulosa? Or too naff?

Simon Doonan: I think Kathie Lee is definitely too naff -- she is beyond the valley of naff. Nothing can ever be too fantabulosa. Don't mean to correct you George.


Lilian from Kansas City: I used to work in retail, and I always dreaded Black Friday the Friday after Thanksgiving, for those of you out there who aren't sure. Just wondering if it's the same harrowing experience for you. Does the Christmas season wear you out as well?

Simon Doonan: The Christmas season is the reason people don't stay in display that long. Not many people stay 25 years doing windows. It is extremely demanding, coming up with new takes on the old holidays, and the physical act of installing Christmas puts all the window dressers in Saint Vincent's. Thank you for caring.


Michelle from Grand Rapids, MI: How long did it take you to write this book?

Simon Doonan: About a year and a half. Bear in mind, Michelle, that I have a full-time job, so I would work early in the morning, late at night, and on vacations and weekends. I didn't see any of my friends for about a year nor go to any movies. Thank you for caring.


Dax from NY: Does your book cover what exactly happened with that controversial nativity scene a couple of years ago?

Simon Doonan: My book clarifies what was an immensely problematic and overwhelming situation, which ballooned out of control long after Barneys and myself had removed the small art piece by Tom Sax from the window and issued profuse public apologies. I wanted to write about it in my book if only to clarify that this was a philanthropic endeavor which raised $350,000 for the Storefront School in Harlem, and that the offending art piece was one of 400 pieces and was removed at the request of offended customers.


Mickey from Queens, NY: Who are some of your favorite designers? Who are some of your favorite authors?

Simon Doonan: Azzedine Alaïa is a genius -- he designed the leather brassiere on the cover of my book. Many designers today are stylists who create overly simple clothing or merely knock stuff off which they find at the flea market. The real creators are few and far between. Jean Paul Gaultier is a great creative talent. I like Helmut Lang. Right now most of the creative talent is coming from Belgium -- Ann Demeulemeester, Martin Margiela, Dries Van Noten. There must be something in the water or those tasty chocolates. The guy who did Madonna's VH1 outfit is also Belgian. I still also like Alexander McQueen -- at least he is not a minimalist with whom I am profoundly bored. The last book I read was the THE LIARS' CLUB by Mary Karr and I was totally impressed. I love Muriel Spark, Patricia Highsmith.... David Sedaris is one of the few new people who I adore. I would love some suggestions of books to read.


Paul from New York City: Who would you consider the greatest influence in Simon Doonan's life?

Simon Doonan: Probably the punk movement in the '70s. It was incredibly liberating and had many facets -- music, fashion, and gay culture. And it was profoundly anarchic and impacted creative people who were coming of age, like myself.


Geoff from Boston: I guess I like Richard Fish -- his three-button suits and his funky way of dressing. But it might just be his character I like. I was surprised that you liked "Cupid" -- never watched the show, but will take a look at it now. Thanks!

Simon Doonan: To be quite honest, I fast-forwarded through "Cupid" in order to comment on the guy's look. He looks quite groovy, but I cannot vouch for the show.


Niki from Niki_palek@yahoo.com: What's the worst thing about dressing windows?

Simon Doonan: The worst thing about dressing windows is getting a hernia lifting a mannequin off its baseplate. This has happened to me twice and involved surgery, which at the time was rather gruesome -- prior to the new technical advances in hernia surgery. A plastic mesh had to be sewn into my groin to contain my intestines. Bon appétit.


Nicole Fishman from New Jersey: If you could've done anything else with your life thus far, what would you have done?

Simon Doonan: Either run off with the Gypsies or joined the circus. They both have fab outfits and involve life in the outdoors and lots of sequins.


Moderator: We've enjoyed spending time with you this evening, Simon Doonan. Best of luck with CONFESSIONS OF A WINDOW DRESSER. Any words of wisdom you'd like to leave this audience with?

Simon Doonan: There are three reasons to buy my book: ONe, my proceeds benefit God's Love We Deliver, an organization that feeds homebound people with AIDS. Two, my book is a celebration of the dysfunctional family -- no more whining, vive la différence, who wants to be one of the Waltons anyway. Three, it has tons of tips and design ideas, all of which you are welcome to plagiarize. Fourth reason: It is a fab Christmas gift. Goodnight!


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