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CONNECT PLUS BUS W/ LEARNSMART 1 SEMESTER ACCESS CODE CARD: BUSINESS
     

CONNECT PLUS BUS W/ LEARNSMART 1 SEMESTER ACCESS CODE CARD: BUSINESS

by William Nickels, James McHugh, Susan McHugh
 

McGraw-Hill Connect® is a subscription-based learning service accessible online through your personal computer or tablet. Choose this option if your instructor will require Connect to be used in the course. Your subscription to Connect includes the following:

• SmartBook® - an adaptive digital version of the course textbook that personalizes

Overview


McGraw-Hill Connect® is a subscription-based learning service accessible online through your personal computer or tablet. Choose this option if your instructor will require Connect to be used in the course. Your subscription to Connect includes the following:

• SmartBook® - an adaptive digital version of the course textbook that personalizes your reading experience based on how well you are learning the content.
• Access to your instructor’s homework assignments, quizzes, syllabus, notes, reminders, and other important files for the course.
• Progress dashboards that quickly show how you are performing on your assignments and tips for improvement.
• The option to purchase (for a small fee) a print version of the book. This binder-ready, loose-leaf version includes free shipping.

Complete system requirements to use Connect can be found here: http://www.mheducation.com/highered/platforms/connect/training-support-students.html

Product Details

ISBN-13:
9780077827960
Publisher:
McGraw-Hill Higher Education
Publication date:
02/14/2013
Product dimensions:
5.50(w) x 8.50(h) x 0.01(d)
Age Range:
18 Years

Meet the Author

Jim McHugh holds an MBA degree from Lindenwood University and has had broad experience in education, business, and government. As chairman of the Business and Economics Department of St. Louis Community College/Forest Park, Jim coordinated and directed the development of the business curriculum. In addition to teaching several sections of Introduction to Business each semester for nearly 30 years, Jim taught in the marketing and management areas at both the undergraduate and graduate levels. Jim enjoys conducting business seminars and consulting with small and large businesses. He is actively involved in the public service sector and served as chief of staff to the St. Louis County Executive.

Bill Nickels is professor emeritus of business at the University of Maryland, College Park. He has over 35 years’ experience teaching graduate and undergraduate business courses, including introductory courses in business, marketing, and promotion. He has won the Outstanding Teacher on Campus Award four times and was nominated for the award many other times. He received his MBA degree from Western Reserve University and his PhD from The Ohio State University. He has written a marketing communications text and two marketing principles texts in addition to many articles in business publications. He has taught many seminars to business people on subjects such as power communications, marketing, non-business marketing, and stress and life management.

Susan McHugh is a learning specialist with extensive training and experience in adult learning and curriculum development. She holds an MEd degree from the University of Missouri and completed her coursework for a PhD in education administration with a specialty in adult learning theory. As a professional curriculum developer, she has directed numerous curriculum projects and educator training programs. She has worked in the public and private sectors as a consultant in training and employee development.

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