Connexity: How to Live in a Connected World by Geoff Mulgan, Paperback | Barnes & Noble
Connexity: How to Live in a Connected World

Connexity: How to Live in a Connected World

by Geoff Mulgan
     
 

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Ideologies of freedom are driving the global economy: the diffusion of technology, capital, and knowledge allows an ever-expanding proportion of the world's workforce to enjoy the freedoms of choice, speech, and expression. Yet, as the prosperity of individuals and businesses hinges upon distant markets, consumers, and investors, these freedoms have created a new

Overview

Ideologies of freedom are driving the global economy: the diffusion of technology, capital, and knowledge allows an ever-expanding proportion of the world's workforce to enjoy the freedoms of choice, speech, and expression. Yet, as the prosperity of individuals and businesses hinges upon distant markets, consumers, and investors, these freedoms have created a new universal dependence. This growing interdependence, or "connexity," links our destinies and defines our times. Connexity, an inspiring new book by Geoff Mulgan, contends that although the pursuit of individual freedom is frequently at odds with the progress of global connectedness, the two forces must work in tandem if freedom is to flourish. Business, according to Mulgan, is fundamentally linked to our greater existence, and we must conduct it accordingly. Drawing upon an impressive array of ideas-from evolutionary psychology and moral philosophy to the predictions of business gurus-Mulgan argues passionately that to synchronize the forces of freedom and connection, we must go beyond our sense of ourselves and our businesses as isolated units, and embrace the webs of mutual dependability in which we live. "Boldly attempts to rethink the nature of political, economic, and moral structures.... Mulgan's argument is that societies are passing from dependence on tradition and hierarchy through the independence of liberal individualism to interdependence.... If you feel we spend too little time asking what capitalism is really for...connect with this book."--Financial Times

Editorial Reviews

Dont be fooled. This books title suggests a giddy technofuturist romp through the wired world. Its not like that at all.

Mulgan, the director of a London think tank called Demos and a policy advisor to British Prime Minister Tony Blair, would like to be seen as a serious political thinker. In Connexity, he examines the moral implications of living in a world of highly connected technical, financial, political and ecological systems.

Its hard not to cheer Mulgan as he lists the damage – crime, drugs, pollution – caused by societies that focus only on the bottom line. Its harder to swallow his prescription for change; he calls it the principle of reciprocity but its simply the kindergarten wisdom that your freedom to extend your arm stops at the tip of my nose.

Connexity is fun to read for its charming English manners. And the flattering way it assumes a shared literary culture in a discussion of technology will bring tears to your eyes (Today, we automatically side with Anna Karenina). Why, people do little else in the board rooms of Palo Alto.

– Michael Parsons

Product Details

ISBN-13:
9780875848501
Publisher:
Harvard Business Review Press
Publication date:
01/23/1998
Pages:
266
Product dimensions:
5.55(w) x 8.04(h) x 0.88(d)

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