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From the Publisher"Professor Herzlinger provides a compelling argument forconsumer-driven health care. The health care system has been markedfor decades with rising costs and consumer dissatisfaction.Professor Herzlinger challenges the reader to look beyond solutionsthat are based on what consumers should want to solutions that giveconsumers what they want."
—Barbara Bigelow, Ph.D., co-editor, Health Care ManagementReview, professor of management, Clark University GraduateSchool of Management
"Regina Herzlinger has a formidable reputation as an expert onreforming health care. There are lessons here for all of us whocare about reforming our health systems to make them better."
—David Willets, MP, Shadow Work and Pensions Secretaryand member of Parliament , UK.
"This book is a must-read for anyone who wants to know why theAmerican model of health insurance benefits that has been aroundfor about 50 years is all washed up, and what is most likely toreplace it."
—Roger Feldman, Blue Cross Professor of Health Insurance,University of Minnesota
"No other author in the health field could write a book likeConsumer-Driven Health Care, or make the kind of impact that ReginaHerzlinger can make on America’s $1.5 trillion health careindustry. As one of the health field’s most respectedeconomists and business strategists, Professor Herzlinger canpersuade corporate CEOs, Washington policymakers, benefitsadministrators, and hospital executives to reshape their strategybased on a market run by consumers. Remarkably, for an academic,she can write. This book translates health economics into simpleEnglish, reducing the “mystery-inside-a-conundrum”field into everyday transactions like selecting a health plan thatany health care consumer can recognize. Consumer-Driven HealthCare will be a top candidate for health care’s 'book ofthe year.'"
—Russell C. Coile, Jr., consultant, editor, RussCoile’s Health Trends, and author, Competing OnExcellence