Consumer Psychology of Tourism, Hospitality and Leisure

by A. G. Woodside, G. I. Crouch, J. Mazanec, Martin Oppermann, M. Sakai

Overview

This book focuses on the diverse subject of consumer psychology as applied to the fields of tourism, hospitality and leisure. It provides a general review of current thinking and presents several new theories and methods of analysis. It is an essential reader for researchers and practitioners dealing with consumers and their choices and perceptions. The specific examples included are international in nature and provide a well balanced book.

Product Details

ISBN-13:	9780851993225
Publisher:	CABI
Publication date:	12/01/1999
Series:	Cabi Publishing Series
Pages:	400
Product dimensions:	6.75(w) x 9.25(h) x 1.30(d)

About the Author

A. G. Woodside teaches at Boston University.

G. I. Crouch is at La Trobe University, Australia.

J. Mazanec teaches at Vienna University, Austria.

Martin Oppermann teaches at Griffith University, Australia.

M. Sakai is at the University of Hawaii.

Table of Contents

Contributors

Editorial Reviews

"Today, when many edited books on tourism offer diverse chapters of uneven quality, it is a pleasure to find a text that truly meets the standards of quality research articles."

International Journal of Tourism Research

"This volume presents papers from the Second Symposium on the Consumer Psychology of Tourism, Hospitality and Leisure held in Vienna on 6-9 July, 2000. ... The symposium is a truly inter-continental gathering of behavioural science researchers in tourism. Papers are presented by researchers from Europe, North America and Australasia. ... The intended audience for the volume will be a largely academic one ... But the volume will also be of value to those consultants and government agencies who are actively involved in tourism research. The single strongest theme in this volume is research methodology. Nearly half of all the chapters presented here concern refinement of the techniques used in tourism research. The other strong themes amongst the chapters are investigations of tourist destination choice, market segmentation, and satisfaction with the tourism experience."—Kenneth F. Hyde, Manukau Business School, Manukau Institute of Technology, Auckland, N.Z.

From the Publisher