Corporate Communications Management: The Renaissance Communicator in the Information Age Organizations / Edition 1

Corporate Communications Management: The Renaissance Communicator in the Information Age Organizations / Edition 1

by Focal Press
     
 

This book contains corporate communications skills, technologies, theory and practises in a professional context. Taking an interdisipliniary approach, it synthesises several vital communication areas to provide a complete and practical grounding in corporate communications. It gives corporate communicators the tools they need to effectively manage their resources.See more details below

Overview

This book contains corporate communications skills, technologies, theory and practises in a professional context. Taking an interdisipliniary approach, it synthesises several vital communication areas to provide a complete and practical grounding in corporate communications. It gives corporate communicators the tools they need to effectively manage their resources.

Product Details

ISBN-13:
9780240801391
Publisher:
Taylor & Francis
Publication date:
12/28/1993
Pages:
208
Product dimensions:
8.27(w) x 10.30(h) x 0.79(d)

Table of Contents

What is corporate communications?; The concept system; Communications and the Information Age Organisation; Communication analysis and design; Communication Intervention; Rules and Tools; Managing Communication Resources and Projects; Where do we go from here?; Appendices; Professional Associations; Professional Publications.

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