The Corporate Compass: Providing Focus and Alignment to Stay the Course- Setting Course to Focus People's Energy / Edition 1

The Corporate Compass: Providing Focus and Alignment to Stay the Course- Setting Course to Focus People's Energy / Edition 1

by Ed Ruggero, Dennis F. Haley
     
 

Is everyone in your company working toward a clear and common destination? It's a simple answer: yes or no. If you can't answer with a ringing, unqualified yes, you need this book. Its authors reveal, in a fresh and superbly readable way, exactly how to make that happen.

The Corporate Compass tells the story of Amy Berlin, an ex-paratrooper present-day

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Overview

Is everyone in your company working toward a clear and common destination? It's a simple answer: yes or no. If you can't answer with a ringing, unqualified yes, you need this book. Its authors reveal, in a fresh and superbly readable way, exactly how to make that happen.

The Corporate Compass tells the story of Amy Berlin, an ex-paratrooper present-day leadership consultant, who is hired by her father to turn around his ailing chain of high-end kitchenware retail stores. Ruggero and Haley walk you through a series of richly woven scenes that illustrate how to get your organization focused on a common goal and your employees aligned to pull together in that direction. You'll learn to:

  • Write a purpose statement that sets the course for your company
  • Identify your organizational values and assign behaviors to them
  • Seek out behaviors inconsistent with these values and change them
  • Create a ten-year vision and a series of missions that will get you there
  • Set SMART indicators that let you know whether or not you succeed

Though Amy and the people at Berlin Group are fictional characters, their story is based on sound business principles. You'll devour this fresh and artfully written book in a few hours. Take its lesson to heart and they will guide you for a lifetime.

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Product Details

ISBN-13:
9780972732338
Publisher:
Academy Leadership
Publication date:
04/15/2005
Edition description:
ACADEMY LEADERSHIP
Pages:
103
Product dimensions:
6.26(w) x 9.32(h) x 0.49(d)

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