Corporate DNA: Using Organizational Memory to Improve Poor Decision-making

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Overview

When the world emerges from the current recession will you be the poorer for lack of experience?

Having gone though your perceived necessary downsizing, have you left yourself wide open for experience-poor competitors to step into your experience-rich shoes? And if creeping uncompetitiveness is not to overtake you, from where will your next round of productivity gains come?

Could it be that the developed world is wrecking its future for the lack of attention it is giving to preserving and applying its hard-won and expensively-acquired organisational memory (OM)? Without its tried and tested experience, the corporate body can't learn incrementally. The result? Having to re-invent the wheel, risk repeating mistakes and even not learning from successes. Corporate amnesia is the symptom. Experiential non-learning is the problem.

And is not the current credit crunch a prime example?

Identifying some gaping holes in the way modern walkabout managers are taught to make decisions, Corporate DNA outlines both the size of the problem and a solution - and surprise, surprise, it's not rocket science or expensive.

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Editorial Reviews

From the Publisher
The book is well written and constructed; it flows exceptionally well and is an invigorating read'. Ceri Hughes, Former Chair of the Records Management Society of Great Britain.
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Product Details

  • ISBN-13: 9780566086816
  • Publisher: Ashgate Publishing, Limited
  • Publication date: 4/30/2006
  • Pages: 242
  • Product dimensions: 6.90 (w) x 9.70 (h) x 1.00 (d)

Table of Contents

Introduction: The boiler is running out of steam; When experience-rich falls short of experience-poor; How more equals less; The gaping holes in business education; Productivity - The new corporate imperative; Where failure is not delayed success; Going for 20:20 vision; Cutting the workload; Talk Talk; From hagiography to a powerful management tool; Lighting the lamp; Epilogue - The future of the past: Appendices; Index.

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