Corporate Venturing

Corporate Venturing

by Zenas Block, Ian C. MacMillan
     
 

ISBN-10: 1587982110

ISBN-13: 9781587982118

Pub. Date: 12/01/2003

Publisher: Beard Books, Incorporated

This is a reprint of a previously published work. This book describes how established firms innovate through corporate venturing-

Overview

This is a reprint of a previously published work. This book describes how established firms innovate through corporate venturing-

Product Details

ISBN-13:
9781587982118
Publisher:
Beard Books, Incorporated
Publication date:
12/01/2003
Pages:
384
Product dimensions:
0.85(w) x 9.00(h) x 6.00(d)

Table of Contents

Prefaceix
Introduction1
1Corporate Venturing: What Is It? Why Do It?13
2Getting Started33
3Framing and Managing the Venturing Process69
4Identifying, Evaluating, and Selecting Opportunity93
5Selecting, Evaluating, and Compensating Venture Management113
6Locating the Venture in the Organization147
7Developing the Business Plan161
8Organizing the Venture195
9Controlling the Venture231
10A Survival Guide for Venture Managers257
11The Internal Politics of Venturing283
12Learning from Experience309
Appendix AAbstracts of Some Investigations of Corporate Venturing327
Appendix BVenturing with Corporate Venture Capital339
Index365

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