Crafts and Craft Shows: How to Make Money

Overview


Craftspeople and hobbyists will welcome this new edition of a popular book. Comprehensive and indispensable, Crafts and Crafts Shows gives advice on everything needed to succeed in the craft-show marketplace. Easy-to-follow instructions make it a snap to select the best shows to attend, create an appealing booth, and offer good customer service. Each chapter in the top-selling guidebook has been completely updated to reflect recent changes in the craft world and the book includes new information on branding, ...
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Crafts and Craft Shows: How to Make Money

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Overview


Craftspeople and hobbyists will welcome this new edition of a popular book. Comprehensive and indispensable, Crafts and Crafts Shows gives advice on everything needed to succeed in the craft-show marketplace. Easy-to-follow instructions make it a snap to select the best shows to attend, create an appealing booth, and offer good customer service. Each chapter in the top-selling guidebook has been completely updated to reflect recent changes in the craft world and the book includes new information on branding, creating products that can compete in today’s marketplace, selling on the Internet, and taking promotional photos, as well as creating new marketing strategies for pricing and moving merchandise.• Easy to read, full of practical wisdom and entertaining stories • Up-to-the-minute information on internet marketing and branding • Proven advice—14,000 copies of the first edition sold!
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Editorial Reviews

Library Journal
For many crafters, the proliferation of craft shows presents an opportunity to do enjoyable work while making money. However, the craft business is like any other small business, with all the pitfalls. Kadubec, who with his wife ran a successful business selling baskets at shows for several years, here gives us the benefit of his experience. In the chatty, anecdotal style usual in this type of guide, he emphasizes good business practice as it relates to dealing with customers, pricing, and presentation in the show booth. There is a lot of behind-the-scenes information about applying to shows and dealing with promoters. For its realistic picture of today's craft business, this is an excellent selection for public libraries. Copyright 2001 Cahners Business Information.
James A. Cox
Crafts and Craft Shows tells how to make money at craft shows and provides tips on how to price a product and how to assess shows for the best opportunities. . . important starting points for career-minded art and crafts producers.
The Midwest Book Review
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Product Details

  • ISBN-13: 9781581154702
  • Publisher: Skyhorse Publishing
  • Publication date: 1/28/2007
  • Edition description: Second Edition
  • Edition number: 2
  • Pages: 224
  • Product dimensions: 6.00 (w) x 9.00 (h) x 6.10 (d)

Meet the Author


Philip Kadubec was an entrepreneur and self-taught master of craft marketing with 17 years of success in the crafting business. A veteran of more than 500 craft shows, he was cofounder of the Three Basketeers, a highly profitable crafting venture. This second edition has been revised by experienced crafter, retailer, and wholesaler Brauna Rosen.
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Table of Contents

Chapter 1: A Little About the Three Basketeers
Chapter 2: Marketing Yourself and Your Product
Chapter 3: Pricing Your Product
Chapter 4: Strictly Business
Chapter 5: Selecting Your Shows...
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