Create Competitive Advantage with Innovation (Collection) by Alpheus Bingham, Dwayne Spradlin, Luke Williams, Inder Sidhu | | NOOK Book (eBook) | Barnes & Noble
Create Competitive Advantage with Innovation (Collection)

Create Competitive Advantage with Innovation (Collection)

by Alpheus Bingham, Dwayne Spradlin, Luke Williams, Inder Sidhu
     
 

Four books bring together breakthrough insights and strategies for maximizing the business value of innovation – now, and for years to come

 

Four remarkable books help executive decision-makers and strategists overcome the stubborn obstacles to business innovation, and implement innovation strategies that really work. In

Overview

Four books bring together breakthrough insights and strategies for maximizing the business value of innovation – now, and for years to come

 

Four remarkable books help executive decision-makers and strategists overcome the stubborn obstacles to business innovation, and implement innovation strategies that really work. In Innovation that Fits: Moving Beyond the Fads to Choose the RIGHT Innovation Strategy for Your Business, three leading experts on commercializing innovation systematically teach the lessons of 250+ corporate innovation programs, defining a focused, integrated model for innovation that’s more well-grounded, more durable, and far more effective. Drawing on the failures of many innovation initiatives, they reveal the right time to use each approach, how to account for contingencies and risks, and how to focus on the core innovation challenges that matter most. In Doing Both: Capturing Today's Profit and Driving Tomorrow's Growth, Cisco Senior VP Inder Sidhu presents the “doing both” strategy that has helped Cisco double revenue, triple profits, and quadruple EPS through the most unstable global business environment in generations. Sidhu shows how to focus on innovation and core businesses; discipline and flexibility; customers and partners. You’ll learn how to avoid false choices, reduced expectations, and weak compromises—and find ways to make each option mutually reinforce the other. In The Open Innovation Marketplace, Alpheus Bingham and Dwayne Spradlin introduce groundbreaking strategies for leveraging a world of innovators to develop breakthrough products faster, with lower cost and risk. Drawing on their experience pioneering the InnoCentive open innovation platform, they show how to dramatically increase the flow of high-value innovations you can discover—and deliver. Disrupt introduces a complete five-step program for identifying disruptive business opportunities—and successfully executing on them! frog design’s Luke Williams combines the design industry’s most powerful creativity techniques with true business implementation discipline. Using case studies, you’ll walk through defining and brainstorming ideas, crafting coherent solutions, getting buy-in, and more.

 

From world-renowned leaders in business-focused innovation, including Michael Lord, Donald deBethizy, Jeffrey Wager, Inder Sidhu, Alpheus Bingham, Dwayne Spradlin, and Luke Williams

 

Product Details

ISBN-13:
9780132935609
Publisher:
Pearson Education
Publication date:
12/14/2011
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
968
File size:
7 MB

Related Subjects

Meet the Author

Michael Lord, Associate Professor of Management and Director of the Flow Institute for International Studies at Wake Forest's Babcock School of Management, researches expansion into emerging markets, high-tech acquisitions and spinouts, global strategy, and venture creation. Donald deBethizy, President and CEO of Targacept, leads the firm's alliance negotiations and ran the team that raised the first-round, private equity financing that enabled Targacept to become an independent pharmaceutical company. Jeffrey D. Wager is managing member of CPP Advisors, a leading life science advisory firm. Inder Sidhu is Senior VP of Strategy and Planning for Worldwide Operations at Cisco. A member of the company’s Operating Committee, he co-leads Cisco’s Emerging Countries Council. Alpheus Bingham, Ph.D., board member and co-founder of InnoCentive, Inc., founded several open and networked organizations, including YourEncore, Coalesix, Maaguzi, Indigo Biosystems, Seriosity, and Chorus. A Visiting Scholar at the National Center for Supercomputing Applications, he serves on the boards of Fast Track Systems and Collaborative Drug Discovery. Dwayne Spradlin, President/CEO of InnoCentive, led Hoover’s Inc., was President/COO of Starcite, Inc., and directed PriceWaterhouseCoopers’ E-Business and Emerging Technology practice. Luke Williams is a leading consultant, educator, and speaker specializing in disruptive thinking and innovation strategy. Williams is a Fellow at frog design, one of the world’s most influential innovation companies. He is also Adjunct Professor of Innovation at NYU Stern School of Business.

 

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