Creating Digital Content / Edition 1

Creating Digital Content / Edition 1

by John Rice
     
 

JOIN THE DIGITAL PRODUCTION REVOLUTION!

Not very long ago, there was television, film, video, and other forms of moving imagery. Now, in the Digital Era, all of this is "content," a stream of bits providing superior picture and audio quality and options for HDTV, interactivity, e-commerce, and new ways to create and consume the world's favorite forms of visual

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Overview

JOIN THE DIGITAL PRODUCTION REVOLUTION!

Not very long ago, there was television, film, video, and other forms of moving imagery. Now, in the Digital Era, all of this is "content," a stream of bits providing superior picture and audio quality and options for HDTV, interactivity, e-commerce, and new ways to create and consume the world's favorite forms of visual entertainment and information. The digital content creation revolution is ushering in an exciting — and a confusing time in TV, motion-picture, and video production. A new generation of affordable digital cameras and video-recording systems is democratizing the production industry with new opportunities for talented film- and video-makers. At the same time, cable, satellite, and Internet distribution are multiplying program-distribution options. Creating Digital Content presents a series of chapters written by industry-leading experts and journalists to help you understand this exciting new era, which is impacting everyone from corporate video professionals and major movie studios to local TV stations and talented digital filmmakers.Edited by two industry experts at the forefront of the content revolution, Creating Digital Content includes chapters on:


* Digital Cinema
* High Definition (24P) Production
* Streaming Media
* Datacasting
* Webcasting
* Interactive television
* Asset Management
* DVD
* Interviews with George Lucas and James Cameron
*And much more

Along with outstanding post-production tutorials, the authors also provide in-depth explanations of the new business models, revealing must-know information on surviving and profiting in a digital content creationenvironment.

At a time when clear and accurate introductory information on the technology transitions sweeping the worlds of TV, motion-pictures, and the Web is hard to find, this is THE guidebook for surviving—and thriving—in the digital content-creation age.

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Product Details

ISBN-13:
9780071377447
Publisher:
McGraw-Hill Professional Publishing
Publication date:
09/26/2001
Pages:
516
Product dimensions:
1.04(w) x 7.50(h) x 9.25(d)

Table of Contents

Introduction
Throw Another Analog on the Digital Fire: Confessions of a Digital Content Creator
What Happened to Convergence?
Ch. 1A Digital Primer, Schubin-Style1
Ch. 2Any Content, Anywhere, Anytime33
Ch. 3Convergence Programming in Sports47
Ch. 4The New Digital Content Consumer53
Ch. 5Tools and the Trade67
Ch. 6The Nonlinear Age79
Ch. 7Digital Recording95
Ch. 8CGI and Digital Content Creation115
Ch. 9Audio: More than Half the Picture131
Ch. 10The Case for Professional Communicators in a Digital Age141
Ch. 11The Practitioner's View155
Ch. 12Opening Online Doors for Rich Media171
Ch. 13Rich Media and Live Streaming Media183
Ch. 14The Importance of Web-Site Design203
Ch. 15Datacasting211
Ch. 16The Video "Printing Press"223
Ch. 17The DTV Transition233
Ch. 18Forget HDTV; Get HDTV!251
Ch. 19The Promise of Digital Interactive Television259
Ch. 202000: Interactive Enhanced Television - a Historical and Critical Perspective275
Ch. 21Digital Centralcasting311
Ch. 22Production and Postproduction for 4:3 and 16:9335
Ch. 23Television: The "High Definition"347
Ch. 24In Search of the New Viewing Experience351
Ch. 25Coming to a Theatre Near You: Digital Cinema367
Ch. 26Using 1080/24P or 1080/60I for Diverse Production Applications377
Ch. 27Low-REZ391
Ch. 28Interview with George Lucas: Breaking the Celluloid Ceiling401
Ch. 29Interview with James Cameron: 3D Digital HD417
Glossary433
Index475

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