Creating Technology Strategies: How to Build Competitive Biomedical R&D / Edition 1

Creating Technology Strategies: How to Build Competitive Biomedical R&D / Edition 1

by Alice M. Sapienza, Sapienza
     
 

ISBN-10: 0471153702

ISBN-13: 9780471153702

Pub. Date: 09/24/1997

Publisher: Wiley

This book provides concepts and pragmatic illustrations from the industry to help the reader understand complex and difficult issues that are crucial in biomedical research and development. It is intended to bridge the gap between R&D scientists and corporate executives in the biomedical industry and to ensure a strong link between corporate and R&D strategies.  See more details below

Overview

This book provides concepts and pragmatic illustrations from the industry to help the reader understand complex and difficult issues that are crucial in biomedical research and development. It is intended to bridge the gap between R&D scientists and corporate executives in the biomedical industry and to ensure a strong link between corporate and R&D strategies.

Product Details

ISBN-13:
9780471153702
Publisher:
Wiley
Publication date:
09/24/1997
Edition description:
New Edition
Pages:
264
Product dimensions:
6.32(w) x 9.21(h) x 0.70(d)

Table of Contents

About This Book.

About Strategy.

About Environment.

About Technology.

Determining Competitive Position.

Consistency and Competitiveness.

Changing Competitive Position.

Assessing the Fit of External Knowledge Sources.

Competitive Technology Strategy: Some Implications for Teams.

Index.

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