Creative Advertising / Edition 2

Creative Advertising / Edition 2

by Mario Pricken
     
 

"More than just a nice-to-look-at, easy-to-flip-through book...Pricken has loftier goals—namely, to transform readers into top creatives by introducing them to a variety of techniques and ideas."—AdweekSee more details below

Overview

"More than just a nice-to-look-at, easy-to-flip-through book...Pricken has loftier goals—namely, to transform readers into top creatives by introducing them to a variety of techniques and ideas."—Adweek

Product Details

ISBN-13:
9780500287330
Publisher:
Thames & Hudson
Publication date:
06/28/2008
Edition description:
Second Edition
Pages:
272
Sales rank:
347,001
Product dimensions:
9.90(w) x 11.20(h) x 0.80(d)

Meet the Author

Mario Pricken is a creative director and direct marketing consultant who trains creative teams from advertising agencies and marketing departments. He lives in Germany.

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