—Robert Sutton, Stanford Professor
Author of the New York Times bestseller Good Boss, BadBoss
“This is no rarefied academic treatment oninnovation as an abstract ideal, but a nuts and bolts handbook todissecting our thought patterns about innovation. Owens dispels themyth that innovation is a binary trait that either exists or doesnot in a given product, process or business model. CreativePeople Must be Stopped addresses the myriad ways that novelideas can fail in the marketplace. Working through a combination ofthought experiments and real world examples, the book demonstrateshow failures in understanding the context for innovation can proveevery bit as deadly to progress as failures ofimagination.”
—Mark Rowan, President
Griffin Technology Inc.
“Dave Owens has delivered the survival guideevery would-be innovation team requires before entering the fracasbattle of bringing ideas to life. Read ‘6 Ways We KillInnovation’ if you are serious about making stuff and makingstuff happen in this dangerous world for good ideas and thecreative people who love them.”
—Peter Durand, Alphachimp Studio
Leading expert in graphic facilitation