Crush It!: Why NOW Is the Time to Cash In on Your Passion

Crush It!: Why NOW Is the Time to Cash In on Your Passion

3.9 103
by Gary Vaynerchuk
     
 

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Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that passion and make a living doing what you love. In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses.

Overview

Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that passion and make a living doing what you love. In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed here, transformed his entire life and earning potential by building his personal brand. By the end of this book, readers will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, Crush It! is the ultimate driver’s manual for modern business.

Editorial Reviews

Tony Robbins
“Gary is a force of nature. His authentic, raw passion and caring touches everyone. His insights into social media & his message of opportunity could not be more timely.”
Kevin Rose
“Gary was the first person to push me on the importance of personalbrand and transparency – this was months before anyone was talkingabout it, he’s always two steps ahead of anyone else.”
Tim Ferriss
“Anyone looking to supercharge their career should beg, borrow, and steal to learn Gary Vee’s techniques. He reinvented the rules to build a $60-million business from scratch—on his own terms.”
Tony Hsieh
“Gary Vaynerchuk is one of those entrepreneurs who has discovered the secret to combining passion with business. He is always an inspiration and always entertaining. You owe it to yourself to read this book!”
Scott Simon
“Gary Vaynerchuk has become a walking, talking (and oh, such talking!), webbing and Tweeting example of how believing in what you do and keeping it fun can step up your life in all ways. There is nobody I would rather talk sports with—or wine or life.”
Publishers Weekly
Yet another rallying cry to the banner of turning your passion into a career, from braggadocio-ridden entrepreneur Vaynerchuk. After taking over his father's local liquor store, Shopper's Discount Liquors, and building it from a $4 million business to a $50 million one, he created the wine-tasting blog Wine Library TV and discovered the power of the Internet for driving sales. This book shares his experience and step-by-step advice for using Twitter, Facebook, etc., and suggestions for monetizing an online persona, reiterating that the Internet makes it possible for anyone to make serious cash by turning what they love most into their personal brand. His enthusiasm is admirable and his advice solid, but there's nothing new here, and his unappealing swagger—repeated stories of how he “crushed it” and “dominated” grate particularly—gives his story more the tone of adolescent peacocking than of worthwhile and sober business advice. (Oct.)

Product Details

ISBN-13:
9780061914171
Publisher:
HarperCollins Publishers
Publication date:
10/13/2009
Pages:
142
Sales rank:
44,943
Product dimensions:
5.60(w) x 8.30(h) x 0.70(d)

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What People are saying about this

Scott Simon
“Gary Vaynerchuk has become a walking, talking (and oh, such talking!), webbing and Tweeting example of how believing in what you do and keeping it fun can step up your life in all ways. There is nobody I would rather talk sports with—or wine or life.”
Tony Robbins
"Gary is a force of nature. His authentic, raw passion and caring touches everyone. His insights into social media & his message of opportunity could not be more timely."
Tim Ferriss
"Anyone looking to supercharge their career should beg, borrow, and steal to learn Gary Vee's techniques. He reinvented the rules to build a $50-million business from scratch-on his own terms."--(Tim Ferriss, #1 NY Times bestselling author of The 4-Hour Workweek)
Tony Hsieh
"Gary Vaynerchuck is one of those entrepreneurs who has discovered the secret to combining passion with business. He is always an inspiration and always entertaining. You owe it to yourself to read this book!"--(Tony Hsieh, CEO of Zappos.com)
Kevin Rose
"Gary was the first person to push me on the importance of personal brand and transparency - this was months before anyone was talking about it, he's always two steps ahead of anyone else."--(Kevin Rose, Founder of Digg.com)

Meet the Author

gary vay*ner*chuk has captured attention with his pioneering, multifaceted approach to personal branding and business. After primarily utilizing traditional advertising techniques to build his family’s local retail wine business into a national industry leader, Gary rapidly leveraged social media tools such as Twitter and Facebook to promote Wine Library TV, his video blog about wine. Gary has always had an early-to-market approach, launching Wine Library’s retail website in 1997 and Wine Library TV in February of 2006. His lessons on social media, passion, transparency, and reactionary business are not to be missed!

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Crush It! 3.9 out of 5 based on 1 ratings. 103 reviews.
BenIves More than 1 year ago
I saw this book profiled on somebody's blog. I got in the mail today and read it in about two hours. I read a lot and must say that I would put this in the category of "fun read". If you have any interest at all in making a living online, this is one of the books you should read. I suspect this book will be popular with his followers, but I have never heard of this guy and still enjoyed it. The price and length are just right. I highly recommend it. RapidVisa
Greg_Drejza More than 1 year ago
Thanks to Gary for his insights. His approach is in your face, to the point and timely. As with all the teachers, books, videos, etc promoting the use of the "Law of Attraction", Gary hits the spot by saying, "...follow your passion..., ...never give up..., ...do what you like to do...". I really like his ideas about leveraging social media. It is free and just takes some time! His feedback on the method for writing blog posts is also informative. Follow your heart and be inspired! Again I am grateful that Gary wrote this book. This book can be read in a night or two.
Anonymous More than 1 year ago
If you want to listen to 11 chapters of Gary talking about how much he loves himself, his wonderful accomplishments and his desire to buy the New York Jets then purchase this book. Honestly. There's one good Chapter that describes a semi-formula for success. The key, according to Gary, is....wait for it.....post to every blog, website, every social tool on the internet for years and companies will beg to advertise on your blog. That's it. He even advises not complaining about waiting years for your success to come to include surfing the net and social sites for 6-8 hours a day. I simply dog ear good ideas for future reference and I ended up with one page - seriously. My plan is to take this book to the recycle bin so the local recycling plant can "CRUSH IT".
Anonymous More than 1 year ago
Heads-up, this might spar a, "No duh," from some of you (even myself to myself), but it's worth mentioning that the Enhanced eBook file type is only compatible with the Nook Color (and not PC reader, not iPad, not iPhone, not Android...). Customer service was super nice in rectifying this issue for me only moments after realizing the mistake so I could re-purchase the non-enhanced version of the eBook. The non-enhanced version is also a couple of bucks more. Oh yeah, the book itself is pretty good, too.
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rltnspd More than 1 year ago
I highly recommend this book to anyone that is starting a business and wants it to succeed. Great ideas and the author talks straight sense. No nonsense at all! Enjoyable reading.
Anonymous More than 1 year ago
SELL YOUR NOVEL TO HOLLYWOOD by Arial Gold is a MUST to go along with Gary's book if you want to make money! The booming ebook business is here to stay and with Arial Gold nook book you are guaranteed to make extra money!
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jw713 More than 1 year ago
Love this book & became a big fan of Gary V after reading it.
EducatorsCoach More than 1 year ago
In this book the author teaches you how to effectively use social media, to get your message out there, and how to make money doing that.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
I admit, I read this cover to cover. Alot of it ws recycled ideas I've read and heard before. I do recommmend this as an introduction to this field or genre of books.
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Guest More than 1 year ago
This book is good. It does give a lot of specific detail. I also read this after I read "The 4 Hour Work Week" and "Crush It" seemed a little less exciting but overall it is good.
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