Cut & Fold Techniques for Promotional Materials

Cut & Fold Techniques for Promotional Materials

by Paul Jackson
     
 

Cut and Fold Techniques for Promotional Materials is a unique collection of over 40 attention-grabbing cut-and-fold designs that when printed and illustrated form memorable give-aways to promote and advertise services and products. The book provides a one-stop source for novelty promotional materials, many appearing in print for the first time.
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Overview

Cut and Fold Techniques for Promotional Materials is a unique collection of over 40 attention-grabbing cut-and-fold designs that when printed and illustrated form memorable give-aways to promote and advertise services and products. The book provides a one-stop source for novelty promotional materials, many appearing in print for the first time.
Following the elegant, easy-to-follow style of Paul Jackson's other titles for Laurence King, Cut and Fold Techniques for Promotional Materials is an essential resource for marketing professionals and design students, and an inspirational guide to anyone looking to enhance the presentation of their product or service.

Editorial Reviews

From the Publisher
"If you're a marketing professional, a design student, or simply a lover of paper folding, it's safe to say you'll turn to this book again and again." ~ Ann Martin, All Things Paper Blog

Product Details

ISBN-13:
9781780670942
Publisher:
King, Laurence Publishing
Publication date:
03/19/2013
Pages:
128
Sales rank:
601,166
Product dimensions:
8.60(w) x 8.50(h) x 0.60(d)

Meet the Author

Paul Jackson is the author of over 30 books on paper arts and crafts. He has taught the techniques of folding on more than 150 universitylevel design courses in the UK, Germany, Belgium, the US, Canada, and Israel and been a 'folding consultant' for companies such as Nike and Siemens.

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