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Damage Control: The Essential Lessons of Crisis Management
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2011 Trade paperback New. Trade paperback (US). Glued binding. 239 p.
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Overview
You won't have any warning when a business crisis hits. Where will you turn for answers? Much of the usual advice about damage control and crisis PR is self-serving, self-congratulatory, self-deceiving - and flat out wrong.
Say you're sorry right away? Not always.
Never do battle with the press? Wrong.
Stay nice, even when attacked? Are you crazy?
No one knows this better than Eric Dezenhall and John Weber, who have helped countless companies, politicians, and celebrities get out of various kinds of trouble. In this brutally honest and eye-opening ...