Dark matter and trojan horses. A strategic design vocabulary.

Dark matter and trojan horses. A strategic design vocabulary.

by Dan Hill
     
 
We live in an age of sticky problems, whether it's climate change or the decline of the welfare state. With conventional solutions failing, a new culture of decision-making is called for. Strategic design is about applying the principles of traditional design to "big picture" systemic challenges such as healthcare, education and the environment. It redefines how

Overview

We live in an age of sticky problems, whether it's climate change or the decline of the welfare state. With conventional solutions failing, a new culture of decision-making is called for. Strategic design is about applying the principles of traditional design to "big picture" systemic challenges such as healthcare, education and the environment. It redefines how problems are approached and aims to deliver more resilient solutions. In this short book, Dan Hill outlines a new vocabulary of design, one that needs to be smuggled into the upper echelons of power. He asserts that, increasingly, effective design means engaging with the messy politics - the "dark matter"- taking place above the designer's head. And that may mean redesigning the organization that hires you.

Product Details

ISBN-13:
9785990336438
Publisher:
Strelka Press
Publication date:
02/24/2012
Sold by:
Bookwire
Format:
NOOK Book
Pages:
114
Sales rank:
454,988
File size:
1 MB

Read an Excerpt

With a product, service or artefact, the user is rarely aware of the organisational context that produced it, yet the outcome is directly affected by it. Dark matter is the substrate that produces. A particular BMW car is an outcome of the company's corporate culture, the legislative frameworks it works within, the business models it creates, the wider cultural habits it senses and shapes, the trade relationships, logistics and supply networks that resource it, the particular design philosophies that underpin its performance and possibilities, the path dependencies in the history of northern Europe, and so on. This is all dark matter; the car is the matter it produces. Thus, the relationship between dark matter and more easily detectable matter is a useful metaphor for the relationship between organisations and culture and the systems they produce.

Meet the Author

He is a designer and urbanist. He works for Sitra, the Finnish Innovation Fund, in their Strategic Design Unit in Helsinki, exploring how design might enable positive systemic change throughout society. Prior to Sitra, Dan was an associate at Arup, web & broadcast director for Monocle, and head of interactive technology & design for the BBC.

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