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Dear CEO,
     

Dear CEO,

1.0 1
by Gini Dietrich
 
It’s lonely at the top, isn’t it? You never really understand what that means until you get there. Sure, you have business colleagues you can talk to. Maybe you even belong to an organization such as YPO or Vistage. But, when it comes down to it, no one is there, day in and day out, who you can talk to about what’s really going on. Your spouse or

Overview

It’s lonely at the top, isn’t it? You never really understand what that means until you get there. Sure, you have business colleagues you can talk to. Maybe you even belong to an organization such as YPO or Vistage. But, when it comes down to it, no one is there, day in and day out, who you can talk to about what’s really going on. Your spouse or partner doesn’t get it (and may not care), your friends don’t get it and you have to maintain a semblance of professionalism with your team.

So who do you talk to? Where do you get your advice? Where can you bounce ideas?

Throughout this book, you’ll see a lot of them refer to the past two years. It’s been rough. Really rough. But you made it. Heck! We made it!
Now it’s time to rely on others to help you run your business. And they’re all here…in this book.

You’ll find advice on everything from where to spend your marketing dollars and how to build community to creating a customer-centric business and integrating all of your customer-facing departments into one hub. Some talk solely about social media, while others talk about how to integrate the old with the new.

Product Details

BN ID:
2940012238801
Publisher:
Arment Dietrich, Inc.
Publication date:
03/04/2011
Sold by:
Barnes & Noble
Format:
NOOK Book
File size:
706 KB

Meet the Author

We’ve gathered 32 business leaders who are experts on vision, culture, community, or integration. Some are marketing professionals while others are PR professionals. Some are business coaches while others specialize in customer centric organizations.

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Dear CEO, 1 out of 5 based on 0 ratings. 1 reviews.
Anonymous More than 1 year ago
Short, common sense advice. Not worth the investment.