Defining Media Studies: Reflections on the Future of the Field / Edition 1

by Mark Levy, Michael Gurevitch

Overview

The last two issues of the 1993 Journal of Communication featured a discipline-wide self-analysis, collecting over fifty essays by giants in the field as well as many up-and-coming scholars. Now available in a single volume for courses in communications theory and practice, this collective reconnaissance of scholarship and research in the field makes a fundamental contribution to understanding the very essence of media studies. Representing a wide range of intellectual perspectives, Defining Media Studies incorporates the growing presence and significance of such technological media as the computer Net, virtual reality, and fiber optic telecommunication. Maintaining that such leaps in communication now help to define the parameters of media reality, the editors argue that these phenomena must draw the scholarly attention of media studies. The resulting volume of essays emphasizes this shift in the field, presenting insight into interfaces, telecommunications, the Information Society, media economics, "imagined communities", and many other issues, both old and new, familiar and not so familiar.

Product Details

ISBN-13:	9780195087888
Publisher:	Oxford University Press
Publication date:	06/16/1994
Edition description:	New Edition
Pages:	448
Product dimensions:	6.88(w) x 9.75(h) x 0.98(d)

About the Author

University of Maryland College of Journalism

Table of Contents

Audiences and Institutions
The Rise and Fall of Audience Research: An Old Story With a New Ending, Sonia M. Livingstone
Active Audience Theory: Pendulums and Pitfalls, David Morley
Problems and Potentials of Historical Reception Studies, Klaus Bruhn Jensen
Reopening the Black Box: Toward a Limited Effects Theory, Herbert J. Gans
Realism and Romance: The Study of Media Effects, Gaye Tuchman
Revealing the Black Box: Information Processing and Media Effects, Seth Geiger and John Newhagen
Framing: Toward Clarification of a Fractured Paradigm, Robert M. Entman
Communication Research in the Design of Communication Interfaces and Systems, Frank Biocca
The Future of Political Communication Research: A Japanese Perspective, Ito Youichi
Has Communication Explained Journalism?, Barbie Zelizer
Rethinking the Critical Tradition
Can Cultural Studies Find True Happiness in Communication?, Lawrence Grossberg
Critical Communication Research at the Crossroads, Robert W. McChesney
Rethinking Political Economy: Change and Continuity, Eileen R. Meehan, Vincent Mosco, and Janet Wasko
Back to the Future: Prospects for Study of Communication as a Social Force, Dan Schiller
The Search for a Usable History
The Past and the Future of Communication Study: Convergence or Divergence? An exchange, Everett M. Rogers and Steven H. Chafee
Genealogical Notes on "The Field", John Durham Peters
History, Philosophy, and Public Opinion Research, Susan Herbst
The Academic Wars
Communication in Crisis: Theory, Curricula, and Power, Pamela J. Shoemaker
The Curriculum Is the Future, Lana F. Rakow
Fragmentation, the Field, and the Future, David Swanson
The Purebred and the Platypus: Disciplinarity and Site in Mass Communication Research, Anandam P. Kavoori and Michael Gurevitch
Communication Research: New Challenges of the Latin American School, Jose Marques de Melo
Acknowledgement
Index