The Definitive Guide To Local Search [NOOK Book]

Be the first to write a review

Overview

If you run a local business, your business thrives on the local community to find you. Local businesses have been using the Yellow pages for years and it’s been a good source of customers.

Unfortunately, while the older generation (50+) still turn to the Yellow pages, the younger crowd turns to the internet to find local services and goods.

Local search is more than just ...
See more details below
The Definitive Guide To Local Search

Available on NOOK devices and apps  
  • Nook Devices
  • NOOK HD/HD+ Tablet
  • NOOK
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK Study

Want a NOOK? Explore Now

NOOK Book (eBook)
$9.99
BN.com price

More About This Book

Overview

If you run a local business, your business thrives on the local community to find you. Local businesses have been using the Yellow pages for years and it’s been a good source of customers.

Unfortunately, while the older generation (50+) still turn to the Yellow pages, the younger crowd turns to the internet to find local services and goods.

Local search is more than just map listings, it’s also about paid search and SEO. In this e-book I cover all three in great detail. I give you all the tools you need to starting driving more traffic and sales to your local business.

The book contains detailed information on listing a business for local search as well as comprehensive instruction for regional search engine optimization and pay-per-click advertising. According to Balestrino, “The internet is today's version of the phone book, and companies who aren't taking advantage of it are missing out on a great deal of potential business.”

What makes this the most sought after book on the net?

When I announced I was selling this e-book, the first people who wanted to buy it were people already in the search marketing industry. What’s that tell you? These were the same people who listened to my podcast and read my articles. Many of them went on to start their own companies with the information I gave away for free. The information has helped many business and it will help yours.

“Your shows really helped me. I am now working full time on my business and have two employees because of your podcasts! So again, thanks so much!” - Jamie Hagon

I didn’t create this book for them. I created it for the small business owner. Buy my book and save yourself thousands of dollars that SEO and SEM firms would charge for what’s easily explained and laid out in detail within.
Read More Show Less

Editorial Reviews

Chris Brown
“Some of the ideas were so good, (I mean drop my jaw good) I thought, why wasn’t I already doing that?!”

“It was hard to “get thru” because I kept wanting to stop reading and start working on my local search.”
Sandra Lopez
“I optimized and followed what Joe wrote in the e-book and the third day I was in a positive and amazing ROI paying few cents per click which I found it AMAZING.”
Read More Show Less

Product Details

  • BN ID: 2940012458087
  • Publisher: Joe Balestrino
  • Publication date: 4/28/2011
  • Sold by: Barnes & Noble
  • Format: eBook
  • File size: 8 MB

Meet the Author

My name is Joe Balestrino and this isn’t your typical ebook. Unlike many informational products written on the net, this one is written by an actual expert. I’m the former owner of a NYC SEO company. I’ve worked with many large companies including Fox News, Vibe Magazine, Diamonds International and Readers Digest (just to name a few).

I’ve also worked with and trained dozens of New York based agencies on SEO, PPC, site usability, brand management and local search.

I still consult full time and have been in this field for over 11 years. You can easily learn about what I’ve done by simply Googling me. You can also view articles in magazines that I’ve written for.
Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Review Guidelines
Add Recommendations
Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)