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Deliberate Simplicity: How the Church Does More by Doing Less

Deliberate Simplicity: How the Church Does More by Doing Less

by Dave Browning

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Less is more. And more is better. This is the new equation for church development, a new equation with eternal results.

Rejecting the “bigger is better” model of the complex, corporate megachurch, church innovator Dave Browning embraced deliberate simplicity. The result was Christ the King Community Church, International (CTK), an expanding multisite


Less is more. And more is better. This is the new equation for church development, a new equation with eternal results.

Rejecting the “bigger is better” model of the complex, corporate megachurch, church innovator Dave Browning embraced deliberate simplicity. The result was Christ the King Community Church, International (CTK), an expanding multisite community church that Outreach magazine named among America’s Fastest Growing Churches and America’s Most Innovative Churches. Members of the CTK network in a number of cities, countries, and continents are empowered for maximum impact by Browning’s “less is more” approach. In Deliberate Simplicity, Browning discusses the six elements of this streamlined model:
• Minimality: Keep it simple
• Intentionality: Keep it missional
• Reality: Keep it real
• Multility: Keep it cellular
• Velocity: Keep it moving
• Scalability: Keep it expanding

As part of the Leadership Network Innovation Series, Deliberate Simplicity is a guide for church leaders seeking new strategies for more effective ministry.

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Deliberate Simplicity

How the Church Does More by Doing Less

By Dave Browning
Copyright © 2009

Dave Browning
All right reserved.

ISBN: 978-0-310-28567-0


Keep It Simple


Before Steve Mason agreed to pastor County Christian Center in Laurel, Washington, he had a few stipulations. He made the group of fifty adults commit that the church would focus its energies on three things, and three things only. He asked them to agree that the church would focus on

1. worship

2. small groups

3. outreach

Perhaps out of desperation, the people agreed. Steve wrote up the agreement and had everyone sign it. He moved to Laurel in 1989 to begin his ministry around these three things, and the rest, as they say, is history. County Christian Center would later change its name to Christ the King Community Church, but it never changed its commitment to those three priorities.

Early on, as Steve tells it, those priorities were tested. Various people approached him to ask if the church could get involved in other projects, have other points of emphasis, or initiate other programs. Some were wistful, wishing that the church would reinvent its past. But for the first year Steve did something very strategic: he carried in his pocket the church's written agreement. When discussion would come up about other programs or ministries, Steve would slowly pull the paper out of his pocket and say, "No, these are the things that we agreed upon, worship, small groups, and outreach." The paper in the pocket was an early expression of Deliberate Simplicity that set a course for what CTK would later become.

Many how-to books for church leaders suggest things for the leaders to do (in addition to what they're already doing) to improve the effectiveness of their church. Unfortunately, many pastors are already experiencing diminishing returns (or burnout) from attempting too much. They are trapped in an old paradigm that says, "The only way to increase your productivity is to work harder or longer." But pastors know intuitively that adding more to the list only accelerates their fatigue and demise. Only "super pastors" with extraordinary capacity for administration flourish in such a system. The Clark Kent pastors are burdened, if not overwhelmed, by the complexity. Many are working to the point of exhaustion in an attempt to keep up.

Church participants are also burdened by complexity. The time requirements for many church programs are intense. Added to family, work, and school obligations, the demands can seem unrealistic. Some have even told me they had quit going to church because they didn't have the time. Something is wrong with this picture, and it's not with the people. It's with the system the people are in. As Pastor Wade Hodges opines, "If becoming a part of a church places people in an environment that encourages them to live more frenetic lives than they were living before, then we are going about doing church the wrong way."

Church researcher Kennon Callahan reports,

People in our time bring with them to congregations the search for help, hope, and home. They are already busy and bustling enough in their everyday, ordinary lives. They neither need nor want the mixed blessing of a church that now invites them to be even more busy and bustling than they already are.... People are not looking for a congregation that is trying to do too much too soon. They intuitively know that such a congregation only contributes to their trying to do too much too soon in their own lives. They look for a healthier future than that. People are not looking for a congregation that is going to be something for everyone. Most of us have tried to be something for everyone and have discovered that it does not work. People have the wisdom to know that it does not work for congregations either.

Deliberate Simplicity advocates restricting the activities of the church instead of expanding them. It calls for less programming instead of more ... working smarter instead of harder. It says, "It's not about the hours you put in; it's about what you put into those hours." It calls us to move the fulcrum so the same (or less) energy is leveraged for greater results. Minimality is how less turns out to be more.

minimal adj: smallest possible in amount or least in extent

A friend of mine owns a steel fabrication company with his father. The shop next to theirs has a machine that cuts steel with a jet of water! Powerfully pressurized. Intensely focused. But still just plain ol' [H.sub.2]O. It is amazing what common elements can do when they are focused well. In a Deliberately Simple church, "deliberate" is the pressure in the hose. "Simple" is what brings powerful definition to the flow.

The elements that compose Christ the King Community Church are really quite common. For instance, we have an emphasis on small groups. This is not new with us. Christians have met in small groups since the first century. We did not invent the small group concept. But we have clarified that this is how we're going to do it. We've made small groups a point of emphasis and accountability. It's the focus of Deliberate Simplicity that gives it power. In his book Selling the Invisible, Howard Beckwith writes, "In our increasingly complex world, nothing works more powerfully than simplicity."

Focusing is about making choices, and that means deciding what to leave out as well as what to leave in. As Howard Hendricks says, "The secret of concentration is elimination." Eric Garland puts it this way: "The real work isn't acquisition. It's good, reliable filtering." The development of the immensely popular BlackBerry wireless device by Research In Motion (RIM) is a good illustration.

Building the BlackBerry meant rejecting some of the computing world's most basic tenets. Even today, no one at RIM would argue that wireless devices are about to eclipse the personal computer. But RIM's employees know from hard-won experience that PC strategies can't compete in a post-PC world.

A case in point: the computer industry's addiction to Moore's Law, the proposition that the number of transistors on a computer chip doubles every 18 months or so. The inevitable result of ever-increasing hardware power is that software writers feel comfortable developing ever-more-complex code-and that's not always a good thing. "In the PC world, you have less engineering discipline on the application end, because you know that next year you'll have more memory, a faster processor, and an infinite power supply," says Lazardis. "In wireless, you can't get away with that. Wireless is inherently constrained in terms of memory, power and bandwidth. We develop from scarcity, so we have to be disciplined."

Right from the start, Lazardis believed that what would matter most to the BlackBerry's long-term success was not what RIM put into the device but what it left out. Only by eliminating certain features could engineers extend the life of its power source-a single AAA battery-to three weeks. Only by leaving stuff out could they successfully launch an email message from a two-watt transmitter.

Like RIM, other companies, such as Apple, are finding that less can be more. Why do the users of the iPod enjoy the experience? According to Jonathan Ivie, the VP for Industrial Design, "It's all about removing the unnecessary."

Does the development of a handheld device have application to the church? At first I thought no, because my mind ran immediately to God as our power source. He is infinitely powerful. But on further reflection, I realized that while it does not have application to God, it does have application to us. We are finite. We have a limited amount of time and energy. In a sense, we are trying to achieve a high calling on a triple-A battery. We need the discipline of intelligent loss to achieve our purpose. We need to keep asking, "What is the simplest thing that could possibly work?" and jettison other elements even if they have traditionally been associated with progress.

The feature-list wars are not good for technology or church ministry. While adding features gives a list more boxes to check, the features create bulk and may even cloud the real needs of the consumer. What Christians really need is just a simple set of beliefs and practices.


As a Deliberately Simple church, we are focused on a core set of beliefs instead of debating theological minutiae and denominational distinctives. We are doctrinal minimalists, in the tradition of Augustine, who said, "In essential matters, unity. In nonessential matters, diversity. In all matters, charity."

People from every conceivable church background-Anglican, Assembly of God, Baptist, Brethren, Calvary Chapel, Catholic, Christian Reformed, Covenant, Episcopalian, Evangelical Free, Foursquare, Lutheran, Methodist, Mennonite, Nazarene, Presbyterian, Reformed, Vineyard-have found a home at Christ the King. One of the reasons why CTK can be common ground for people from so many different backgrounds is that we are doctrinal minimalists. Our degree of dogmatism rises and falls with the degree of clarity in Scripture. Where there is more clarity in Scripture, we are more dogmatic. Where there is less clarity in Scripture, we are less dogmatic. We have found that what unites us is far more important than what divides us. In the words of Clay Crosse, "It all comes down to a man dying on a cross, saving the world."


Excerpted from Deliberate Simplicity by Dave Browning Copyright © 2009 by Dave Browning. Excerpted by permission.
All rights reserved. No part of this excerpt may be reproduced or reprinted without permission in writing from the publisher.
Excerpts are provided by Dial-A-Book Inc. solely for the personal use of visitors to this web site.

What People are Saying About This

From the Publisher
Dave Browning’s message of Deliberate Simplicity has important implications for ministries of all sizes. Whether yours is a smaller multiple campus ministry like Christ The King, part of the house church movement, a mid-sized church, or even a so-called megachurch like the one I pastor; you’ll benefit greatly from this penetrating exposé of the dangers of complexity, excellence, over-caution, and the goofy idea that bigger is somehow always better. — Larry Osborne

I've watched David's ministry now for several years and I'm convinced that what he is doing is one of the most powerful forms of church life I've ever seen. It's a testimony to the fact that size doesn't matter if the church has a God-sized mission. This book is not only worth reading but also keeping on your desk for guidance through a new paradigm of church. — Bill Easum

As the landscape of Christendom changes, most look for new methods, slick fixes, or new forms of church. In Deliberate Simplicity, you get something completely unexpected. Dave cuts through all the mess with practical ways to make church natural, simple, and effective. Regardless of the form or stage of your church, Deliberate Simplicity will save you time, money, and misery. — Hugh Halter, Author

As an artist, I learned long ago that less is more. I have devoted my life to simplifying the process of vital church life so that more people can do it and so that it can multiply to the ends of the earth. This book is a valuable contribution to the move toward lowering the bar on how church is done and raising the bar on what it means to be a follower of Christ. — Neil Cole, Author

Einstein noted once that any intelligent fool can make things bigger and more complex, but that it takes a touch of genius — and a lot of courage to boot — to move in the opposite direction. Drawing deeply from the living witness of Christ the King Community Church, David does exactly that, and in the process gives us not only a highly informative text on a critical subject, but also an inspiring one. — Alan Hirsch, Author

Meet the Author

Dave Browning is the founding pastor of Christ the King Community Church, International (CTK), an eight-year-old nondenominational church with locations in twelve states and seven countries. He is a graduate of Denver Baptist Bible College (BA), Northwest Baptist Seminary (MDiv), and has completed the course work for his doctorate of ministry through Northwest Graduate School. Dave lives in Burlington, Washington, with his wife and three children. Christ the King is one of the twenty-five most innovative churches in America on a recent Outreach magazine ranking.

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