Deluxe by Dana Thomas | 9781410404039 | Hardcover | Barnes & Noble
Deluxe

Deluxe

4.3 25
by Dana Thomas
     
 

ISBN-10: 141040403X

ISBN-13: 9781410404039

Pub. Date: 01/22/2008

Publisher: Gale Group

There was a time when luxury was available only to the world of old money and royalty. It wasn't a product but a lifestyle that denoted a history of tradition, superior quality, and a pampered buying experience. Today's luxury marketplace is run by massive corporations focused on brand awareness and profits, and targeted mainly toward the middle class. Journalist Dana

Overview

There was a time when luxury was available only to the world of old money and royalty. It wasn't a product but a lifestyle that denoted a history of tradition, superior quality, and a pampered buying experience. Today's luxury marketplace is run by massive corporations focused on brand awareness and profits, and targeted mainly toward the middle class. Journalist Dana Thomas, who has covered the luxury business from Paris for the past fifteen years, traveled the world to deliver a hard-hitting look at the world of "New Luxury."

Product Details

ISBN-13:
9781410404039
Publisher:
Gale Group
Publication date:
01/22/2008
Series:
Thorndike Nonfiction Ser.
Edition description:
Large Print Edition
Pages:
598
Product dimensions:
5.70(w) x 8.50(h) x 1.30(d)

Table of Contents

Introduction     11
Part 1
An Industry Is Born     35
Group Mentality     71
Going Global     127
Part 2
Stars Get in Your Eyes     167
The Sweet Smell of Success     225
It's in the Bag     279
The Needle and the Damage Done     349
Part 3
Going Mass     391
Faux Amis     445
What Now?     491
New Luxury     529
Acknowledgments     571
Notes     577
Bibliography     609

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