Demand Driven: 6 Steps to Building an Ecosystem of Demand for Your Business

by Bo Manning, Chris Thorne

Overview

This proven, six-step process for creating and capturing demand in today's networked economy explains how organizations can create an ecosystem of demand by using technology to partner with suppliers, customers, resellers, and competitors.

Product Details

ISBN-13:	9780071589703
Publisher:	McGraw-Hill Companies, The
Publication date:	11/25/2002
Pages:	188
Product dimensions:	6.00(w) x 9.00(h) x 0.40(d)