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Desert America: Boom and Bust in the New Old West
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Desert America: Boom and Bust in the New Old West

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by Rubén Martínez

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A brilliantly illuminating portrait of the twenty-first-century West—a book as vast, diverse, and unexpected as the land and the people, from one of our foremost chroniclers of migration

The economic boom—and the devastation left in its wake—has been writ nowhere as large as on the West, the most iconic of American landscapes. Over the last


A brilliantly illuminating portrait of the twenty-first-century West—a book as vast, diverse, and unexpected as the land and the people, from one of our foremost chroniclers of migration

The economic boom—and the devastation left in its wake—has been writ nowhere as large as on the West, the most iconic of American landscapes. Over the last decade the West has undergone a political and demographic upheaval comparable only to the opening of the frontier. Now, in Desert America, a work of powerful reportage and memoir, Rubén Martínez, acclaimed author of Crossing Over, evokes a new world of extremes: outrageous wealth and devastating poverty, sublime beauty and ecological ruin.

In northern New Mexico, an epidemic of drug addiction flourishes in the shadow of some of the country's richest zip codes; in Joshua Tree, California, gentrification displaces people and history. In Marfa, Texas, an exclusive enclave triggers a race war near the banks of the Rio Grande. And on the Tohono O'odham reservation, Native Americans hunt down Mexican migrants crossing the most desolate stretch of the border.

With each desert story, Martínez explores his own encounter with the West and his love for this most contested region. In the process, he reveals that the great frontier is now a harbinger of the vast disparities that are redefining the very idea of America.

Editorial Reviews

Publishers Weekly
In this first-person report, Emmy-winning Mexican-American poet and journalist Martínez (Crossing Over) sojourns in the more remote regions of the Southwest, beyond the advertisements and zip codes of booming New Mexico, and finds the front line of a battle over the American past and future. From a base north of Albuquerque along the Rio Grande, in a house he rents in Velarde with his wife, Angela (a scholar studying heroin addiction in this heavily drug-addicted place), Martínez does his best to immerse himself in a largely Latino community that is extremely aware of outsiders, weighing the stark realities of his neighbors’ lives while musing on disparities and dislocations reaching back hundreds of years. Attentive to an ongoing history usurpation—as well as an entrenched poverty that remains “largely invisible, lost in the immensity of both the land and the western mind that imagines it”—this thoughtful and well-written account intimately explores the convolutions of racism and class conflict that have come to define a divided America. The peripatetic narrative can feel digressive at times, but Martínez offers reportage beyond the simple binaries of the immigration issue or the drug war. He delivers a lively, compassionate intervention into our collective conception of the Southwest, if only by eloquently writing the names and lives he finds there back into the landscape. Agent: Susan Bergholz, Susan Bergholz Literary Services (Aug.)
From the Publisher

“It's hard to imagine a more engaging and illuminating chronicle of the contemporary West.… A nuanced, conflicted, poetic meditation on an endlessly elusive subject.” —San Francisco Chronicle

“Deeply moving and insightful… A memoir that also manages to be an excellent work of reportage… Martínez treats all the people he writes about, and the places where they live, with the kind of profound respect all too rare among the legions of Western writers who have preceded him. The result is an emotional and intellectually astute portrait of communities long neglected and misunderstood by American literature.” —Los Angeles Times

“A compelling and daring book, one filled with equal parts confession, history, and politics… This book will challenge every idea you may have formed about life and death in our western deserts.” —Los Angeles Review of Books

“Unflinching… A sensitive, intricate perspective on the boom and bust cycle that characterizes the dry landscape of the American Southwest.” —NBC Latino

“A savage journey into terror, cacti, drugs, desperation and all-around anomie in the superheated atmosphere of the desert Southwest… A necessary chronicle of a weird corner of America.” —Kirkus Reviews (starred review)

“Martínez offers reportage beyond the simple binaries of the immigration issue or the drug war. He delivers a lively, compassionate intervention into our collective conception of the Southwest… This thoughtful and well-written account intimately explores the convolutions of racism and class conflict that have come to define a divided America.” —Publishers Weekly

“After burn-outs in LA and Mexico City, Martínez flees to the desert in the hope that fierce, simplifying landscapes will cure his urban addictions. But he quickly discovers that the desert, far from a bohemian alternative, is actually the crisis of working-class American life reframed in the starkest existential terms. At this crossroads, where other writers would have surrendered to the darkness, Martínez instead looks toward the light. While the narrative is always honest and hard-headed, no book that I've read in the last twenty years has inspired so much genuine hope for the future of the West.” —Mike Davis, author of Planet of Slums

“Desert America is an uninsulated wire running through the hard-bitten, right-now, rough-edged Southwest, a land still being born. Go ahead and grab hold: first comes shock--maybe of recognition, maybe alarm--then you keep buzzing for page after electric page. You can't let go.” —William deBuys, author of A Great Aridness and River of Traps

“Most people experience the desert by car—they drive, stop to get gas, drive on, and after a while, they don’t see it anymore. Now the big plan is to cover the desert with solar panels and in ten years or less, it will all be gone, just like that. Maybe then, Rubén Martínez’s testament will be as close as you can get to the living feel of this beautiful land. After reading, I bet you’ll want to drive out there and take a look. But you better hurry.” —Ry Cooder, guitarist, singer, composer, and author of Los Angeles Stories

Desert America is a thorough, heartfelt, must-read for anyone investigating the West's state of economic and spiritual shambles.” —Ana Castillo, author of The Guardians

“Rubén Martínez offers a vision of the mythic West, complete with cowboys and drug mules, vistas and tract developments. But the desert sand under Martínez is constantly shifting, and his writing is fluid enough to capture this shift--he knows that all he can seek is the idea of the West.” —Nick Flynn, author of Another Bullshit Night in Suck City

“Rubén Martínez comes at his topics through side doors. He surprises. The result here is a disturbing and moving book. Searing, erudite, evocative, gritty, and funny are not adjectives I often apply to a single book, but there are few writers as singular as Martínez.” —Richard White, author of Railroaded: The Transcontinentals and the Making of Modern America

Library Journal
Here, Martínez's journalistic background shines as he weaves together stories about the people and the landscape of the American Southwest. His journeys over the course of a decade living in locations from Verlarde, NM, to Marfa, TX, compelled him, a native Californian from Los Angeles, to confront the realities around him. Martínez (Fletcher Jones Chair in Literature & Writing, Loyola Marymount Univ.; Crossing Over) is forced to leave his original dreamy notions of the Southwestern desert behind as he writes about how living conditions for many in the Southwestern desert is a kind of poverty not known in America's bigger cities, with extremes of wealth and destitution, landscape beauty and ruin. At each place he lives and calls home in the Southwest, he is usually seen as an outsider by the locals. It is with that paradox in mind that he, the perceived outsider, captures and interprets the stories that make up this book. He also writes of the many dangers that migrants crossing from Mexico to the United States face. VERDICT Recommended for a general audience interested in the American Southwest or who are fans of memoir.—Jeremy Spencer, Univ. of California Law Lib., Davis
Kirkus Reviews
A savage journey into terror, cacti, drugs, desperation and all-around anomie in the superheated atmosphere of the desert Southwest. Go east of Los Angeles 100 miles and you're in downtown Tweakerville, an area full of meth labs, bad vibes and bad attitudes. The desert runs all the way to the Gulf of Mexico, and Martínez (Literature and Writing/Loyola Marymount Univ.; Crossing Over: A Mexican Family on the Migrant Trail, 2001, etc.) makes it his beat. The narrative begins in Albuquerque, a city that "cannot imagine itself a city because to do so would negate its reason for being." It moves, subtly and without much fanfare, from the Southwest of the boom years, when the population of the region grew by 25 percent in just a decade, to the Southwest of today, a place of abandoned suburbs and forgotten hopes. Some of the ports of call are familiar--Joshua Tree, El Paso--and others not, but what sets Martínez's journey apart is its philosophical underpinnings, the governing question being, "Who belongs here and who doesn't?" By that reckoning, the adobe shacks, tattered palm trees and sun-bitten desert flats are all perfectly at home, whereas such things as the Santa Fe Opera, and most of Phoenix, and walls and fences that run parallel to the international line…well, not so much. As for the people, Martínez finds room for the likes of Mary Austin and Charles Lummis alongside the Native Americans and Latinos who have made the desert home for centuries. It is the latter people who are forgotten; toward the end of the book, for instance, the author quietly contrasts the well-heeled confines of Marfa, Texas, with the rest of Presidio County, half of whose people live in poverty. Less self-absorbed than Luis Alberto Urrea, less cynical than Charles Bowden, less otherly obsessed than William Vollmann--and right in the pocket, a necessary chronicle of a weird corner of America.

Product Details

Holt, Henry & Company, Inc.
Publication date:
Edition description:
First Edition
Product dimensions:
6.60(w) x 9.74(h) x 1.14(d)

Read an Excerpt

Desert America

Boom and Bust in the New Old West
By Rubén Martínez

Metropolitan Books

Copyright © 2012 Rubén Martínez
All right reserved.

ISBN: 9780805079777

IntroductionSnow in the Desert Long before the boom of the aughts, long before the bust, I made a pilgrimage to the desert. When I arrived, snow suffused the sand, icicles hung from yucca spikes. It was late 1997, the beginning of an El Niño winter.I’d come running from Mexico City and stopped in the Mojave because it was close to Los Angeles, my hometown, and because that’s where people from L.A.—in trouble with the law, their lovers, their creditors, themselves—go to hide out, lick their wounds, end the affair, bury the body.I went because my friend Elia was there. She, along with a small crew of L.A. expatriates, optimistic bohos, was creating a life for herself in the village of Joshua Tree, at the edge of the famous national park. Their presence unwittingly helped set the scene for a full-blown art colony and a season of wild speculation in the mid-2000s.Me, I was simply trying to save my life. I was supposed to be finishing a book. I had “completed the research,” as writers like to say to editors when they miss the deadline.I had just enough in the bank to put down the first and last month’s rent on a house down the road from my friends, in Twentynine Palms, a small town sandwiched between the iconic vistas of Joshua Tree National Park and another massive, equally iconic tract of public land: the Marine Corps Air Ground Combat Center, the largest corps training facility in the United States, whose sand dunes had served as a simulacrum of the Middle Eastern desert for the first war in Iraq and would again for the second. The rent was $275 a month; I’d talked the rental agency down from $400. There weren’t many takers at that time for shacks in the Mojave sand.My pre-boom hovel was a small, ordinary stucco A-frame with thin walls and a composition shingle roof, pale yellow with white trim. Names were etched in the cement of the patio, and a year: 1952. There was a fenced yard in the back, and a big garage empty except for a truck engine block lying on its side. Next to the house were a couple of big tamarisk trees that whooshed in the wind. The “street” I lived on (it had been paved once, but now it was mostly broken asphalt and big pools of sand) ran north-south, and the house faced west, the direction the wind blew from, pecking the living room’s picture windows with sand. A sign nearby read, “NEXT SERVICE 100 MILES.”I had never seen snow in the desert, had hardly even imagined it, but that is how the Mojave greeted me. A frigid wind blew, and thick flakes fell to efface the land I thought I knew.On one of my first nights in that thin-walled house on the edge of the one-hundred-mile nothing, I heard what I thought was the hiss of a gas leak. A thorough inspection turned up nothing. It wasn’t a rattlesnake or wind through the tamarisks. It took me a long while to realize that I had never before been in a place of such perfect silence. What I was listening to was the blood coursing through my own body.Natives of Los Angeles consider the desert their backyard, and sometimes—especially when the Santa Ana winds blow hot and dry—tell themselves that the city itself is in the desert. But no, L.A. is “west of the West,” as Theodore Roosevelt once famously surmised. What L.A. does is imagine the desert, and it projects those representations to the rest of the world.I’d been to Joshua Tree before, to the actual place on a couple of occasions, but mostly it had been imagined for me. I’d seen its expressionist boulders in Star Trek episodes (the original series) and “heard” it on U2’s eponymous album. In the L.A. music scene there were stories about “country-rock” legend Gram Parsons and his untimely demise in Joshua Tree from a cocktail of morphine and tequila. Joshua Tree was American desert cool incarnate.During an earlier trip to the desert I started wearing a cowboy hat to declare myself a Cowboy—a man of the West, feet wrapped in snakeskin, guitar slung over my shoulder. I am actually a second-generation cowboy. My father, born in Los Angeles to Mexican immigrant parents, was the first to play the part, having been weaned on the Western via radio, film, and phonograph records: the Lone Ranger, Jimmy Stewart and John Wayne, Gene Autry and the Sons of the Pioneers and Marty Robbins. This became my pop culture cradle.As I grew older, this influence largely turned into a source of embarrassment; the Western as genre was well past its prime, and although I liked the Eagles (everyone did in 1977, my freshman year of high school), I had only a vague notion of who Gram Parsons was, and the alt-country movement was still a generation away. Being Mexican back then was almost cool, insofar as being able to play “Malagueña” on guitar to romance white girls looking for something a little more exotic than the parade of boys with feathered blond hair. But my brownness mostly embarrassed me, too.The embarrassment gradually turned to ethnic pride, as I felt summoned to fight the good fights: against, first, U.S. intervention in Central America and, later, the cowboy Know-Nothings who sponsored the reactionary California ballot initiatives of the mid-1990s. Propositions 187, 209, and 227 sought to deny public services to “illegals,” end affirmative action in California’s public institutions, and ban bilingual education. With a ponytail, goatee, and flamboyant ties, I railed against the propositions as a commentator on TV and radio, as a spoken-word and performance artist, and as a writer. Support for the measures came from an aging, demographically diminishing, and economically insecure group of voters, middle- and working-class whites reacting to growing income inequality and the latest waves of immigration. This slice of the electorate canonized the measures with overwhelming electoral majorities—chiefly because most of the new immigrants lacked citizenship or even papers and, thus, voting rights—and crushed my political idealism.For all my activism, there was no room for a brown cowboy in this debate. I felt the familiar discomfort. It just wouldn’t do to sing a Marty Robbins song, even if it was about the border, at a rally for immigrants’ rights.So I went south, to Mexico, to experience another kind of difference. I was a restless thirty-something, and Mexico was a restless place. I found my subject: migrants crossing the border into California, Texas, New Mexico, and Arizona. So I crossed the border too, all along the line of barbed wire and occasionally trampled chain-link that has since been replaced by hundreds of miles of a great wall. Each leap fulfilled a deep and quixotic desire to reconcile my mixed parentage (as the son and grandson of immigrants from Mexico and El Salvador). I crossed from Tijuana into San Diego, from Agua Prieta into Douglas. From Columbus to Palomas, from Juárez into El Paso.I’d come in a big circle. It happens all the time in the desert—the view is so vast that you can’t be sure sometimes where you’re headed. The land does not change from one side to the other. The flora, the fauna, the mesas and buttes and playas are the same. But the landscape is not.“The problem,” wrote the literary critic Raymond Williams in The Country and the City, “is one of perspective.” Any particular place can be imagined and represented any number of ways, and the various versions often contradict one another. Landscape is about who is gazing upon the land; the position of the observer creates a frame and necessarily edits the view. It says more about who is doing the gazing than what is being gazed upon. It is impossible to gaze upon the land itself—Sierra Club true believers notwithstanding—because of the layers of imaginaries that overlay it. Raymond Williams referred to such an accrual of imagery and sentiment and ideology as a “structure of feeling.” The notion of the desert as a spiritual and healing place, or Native land, or cowboy cool, or the Big Empty—all these are supported by structures of feeling, by human history, by contradiction and desire.In my romantic elision of a very real divide, I had wanted to deny the imaginaries by creating a new one, willing the landscape to be of a continuum from one side of the line to the other. In the end, by following brown footsteps back and forth over the border, I “returned” to the West, which in a sense I’d never really left. I came running to it with a nosebleed from Mexico City’s altitude, smog, and cocaine.In my shack in Twentynine Palms, I began a long process of “recovery”—one that, in fact, lasted throughout my decade-long desert sojourn—and I consciously revisited the West I’d been raised on. I rescreened the films Pop had fed me when I was young, the best from directors John Ford and Anthony Mann. Hollywood had thrust me into the West via the big screen and the little one, representations I carried with me to the actual desert and border and farther south (a typical narrative route in a Western). Now I read the films as an adult, recognizing both their ancient prejudices (Mexican or Native as dark other) and the nuances that had escaped my childhood vision—especially Mann’s “psychological” renderings of conflicted Western characters played by Jimmy Stewart, cowboys who questioned themselves and, by extension, the entire cowboy project.Perhaps the brown cowboy could have the best of both worlds even as he negated the worst of each. In my journey to the desert I was also indulging cowboy cool for its own sake, which is what people who visit Joshua Tree (or Tombstone or Monument Valley) invariably wind up doing. The interpretive signs of Joshua Tree National Park underscore cowboys and Indians (the latter ancient, nameless wisps who disappeared; the former, with names like Rusty or Bill, unfailingly “colorful”). Walking in the desert with my Akita mix, Bear, rescued from a local animal shelter filled with pets abandoned by Marines transferred overseas, I felt very much like Harry Dean Stanton’s character in the touching Euro-pop desert of Wim Wenders’s Paris, Texas, a favorite of desert rats who aren’t really from the desert. Ry Cooder’s slide guitar, a unique hybrid that echoes both the blues and Mexican folk, played as hipster Southwest sound track. And although in the beginning I didn’t consciously imagine myself in any representational context for the pain I was in, I came to understand that it wasn’t just my friend’s fortuitous presence in Joshua Tree that had brought me there.After a few years in the Joshua Tree area, I moved deeper into the West, to the village of Velarde, in northern New Mexico, where I married into the Garcia clan of Albuquerque. More than an exotic location to find or lose myself in, New Mexico became my home, even if I was constantly reminded that I was an outsider by the “natives.”During the time I lived in Velarde, in a development I could not have foretold, parts of New Mexico and locations in Texas, Arizona, and California were swept up in one of the largest economic boom periods in American history, the main effects of which were a rapid transformation of the built environment and people moving—or being moved. The term “gentrification” was originally coined in 1960s London and in subsequent decades was refined in the United States to describe the reversal of “white flight,” the movement back to the urban core by the professional class. This movement resulted in the displacement of the erstwhile working-class denizens of color. It was both a literal, physical marginalization and a more symbolic, representational one. The structure of feeling of particular places was transformed, rewritten by the new arrivals, and “branded” to help set the stage for the speculation—and the ultimate, spectacular collapse of the boom—that came to define the first decade of the millennium.In the desert West this movement occurred everywhere, from the “techno-urbs” of Phoenix and Denver to much more remote and sparsely populated areas, some of which had been boomtowns a generation or a century ago under utterly different economic and cultural orders. As with the urban model, rural gentrification brought new arrivals—often as not, scruffy or not-so-scruffy artists and assorted bohemian types, the “art colony”—who shoved the “native” population aside with the raw combined powers of speculation and representation. I was a witness to the birth of the boutique desert.I came to the West during a time of change as profound as any since the opening of the frontier. Migrants were arriving from the South, from the East, from west of the West, a motley cohort that would transform the demographic profile of the region. All this movement meant extraordinary wealth for some and darkening prospects for many others.As surely as the bloody scrim of Manifest Destiny swept across it, the West tells Americans about themselves. It is a place writ large with desire over many generations—for water, for silver and copper and gold, for timber and oil; as the place where consumptives came to soothe their lungs, where environmentalists see sacred space, where multinational corporations beat back environmentalists to exploit the land. The story of the great American boom of the 2000s and its culmination in the Great Recession is told well as a Western.By choice and by pocketbook, first in Twentynine Palms, California, and then in Velarde, New Mexico, I observed the margins of the boom. In a futile attempt to embrace the entire expanse—of land, of landscape, of history and representation—like many others before me who craved the immensity of the desert, I roamed farther out, to the Tohono O’odham reservation in southern Arizona and to what is certainly the remotest art colony in the West: Marfa, Texas.With their wildly contrasting landscapes and human geographies, these four places nonetheless share multiple characteristics—all borderlands, all changed by the boom. In each, colonial history is not abstract but embodied: the descendants of the peoples whose lands had been stolen generations ago still live there, and they will tell you that you are not where you think you are. Also, these places all have bona fide Western tourist destinations in them, or nearby: Joshua Tree National Park, D. H. Lawrence’s cabin (just north of Velarde), the oldest “continuously inhabited house in America” in Santa Fe and the Indian pueblo just up the road where you can see the Turtle Dance on New Year’s Day, the Rio Grande where it takes its “big bend” in West Texas, the land set aside to preserve the iconic saguaro cactus along the border in Arizona, the landscapes Georgia O’Keeffe and Ansel Adams framed.And they all, to varying degrees, have a “drug problem.” The “problems” are acute and specific to place. The U.S.-Mexico borderlands are a region of smuggling and related abuse. Because of the sense of loss of land, of status, of history, many people may consequently be more vulnerable to what drugs offer. Get high, in other words, to take the edge off—of history. The boom only exacerbated the experience of dispossession. And I had come with my own drug problem, related to theirs but not entirely. I was inside and out, among and beyond: the brown cowboy, always on the border.One way or another, all the actors on this stage displayed tremendous hunger—for a reckoning with history, for justice, or, as in Velarde, for heroin. Or, like in Marfa, to scrub their souls clean in the desert wind (and surround themselves with high art and haute cuisine). In Joshua Tree there was a peculiar and all-consuming lust for landscape, to own the best view of yucca-spiked vastness. In Arizona the neo-Know-Nothings were utterly obsessed with their dark other out in the desert, while the Mexicans were utterly consumed with their single-minded drive to get to “el otro lado”—and, of course, with narco noir, a few as producers of it but most as its hapless spectators or victims. In the tourist traps on or near the Indian reservations, there was the lust of non-Indian for mystical Indian.Each of these intense desires created a tendency for people to erase their neighbors.I lived in and among them all. The only way to tell my story, it seemed, was to tell theirs.
Copyright © 2012 by Rubén Martínez


Excerpted from Desert America by Rubén Martínez Copyright © 2012 by Rubén Martínez. Excerpted by permission.
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Meet the Author

Rubén Martínez, an Emmy-winning journalist and poet, is the author of Crossing Over and The New Americans. He lives in Los Angeles, where he holds the Fletcher Jones Chair in Literature and Writing at Loyola Marymount University.

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Desert America: Boom and Bust in the New Old West 1 out of 5 based on 0 ratings. 1 reviews.
Sickboy84 More than 1 year ago
First off, I truly enjoy historical and current events reading. From reading the synopsis of this book, I figured I would be in for a treat of current stories and colorful characters that the writer encounters on his look in to the new old west. Boy was I wrong. It seems that the writer has just decided to create a long winded soliloquy in regards to his experience and avoid any sort of creative writing. The few characters encountered are ho-hum and his writing style leaves much to be desired. I could not even finish this book which is rare for me. I felt that I was dragging myself through the narrative to make up for the $16 I wasted. I should go back to using the library so that when I encounter tiresome writing as this I do not feel cheated out of money.