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New Haven 1993 Hard Cover First Edition Very Good in Near Fine jacket Jacket in mylar, a short tear at fore edge. former owner name on endpaper and title page, otherwise clean
...
inside. a hairline split at gutters between black endpapers, but sewn binding still tight. 218 pages, oversize: NO international please.
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0300055536 Used, in good condition. Book only. May have interior marginalia or previous owner's name.
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Hardcover Good 0300055536 Used, in good condition. Book only. May have interior marginalia or previous owner's name.
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0300055536 dust cover torn, otherwise in very good condition
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Hardcover Good 0300055536 dust cover torn, otherwise in very good condition.
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1993 Hardcover Very good
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1993 Hardcover Very good Great customer service. You will be happy!
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Overview
Paul Rand's stature as one of the world's leading graphic designers is incontestable. For half a century his pioneering work in the field of advertising design and typography has exerted a profound influence on the design profession; he almost single-handedly transformed "commercial art" from a practice that catered to the lowest common denominator of taste to one that could assert its place among the other fine arts. Among the numerous clients for whom he has been a consultant and/or designer are the American Broadcasting Company, IBM Corporation, and Westinghouse Electric Corporation. In this witty and instructive book, Paul Rand speaks about the contemporary practice of graphic design, explaining the process and ...