Design Fundamentals for New Media / Edition 1

Design Fundamentals for New Media / Edition 1

by James Gordon Bennett, James Bennett
     
 

While design principles remain the same whatever the medium, digital technology can shape their application in a profound way. In this unique and timely book, design educator James Bennett introduces and examines the fundamental elements of design from the perspective of a generation of designers raised on "new media." Foundational design concepts are explored in

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Overview

While design principles remain the same whatever the medium, digital technology can shape their application in a profound way. In this unique and timely book, design educator James Bennett introduces and examines the fundamental elements of design from the perspective of a generation of designers raised on "new media." Foundational design concepts are explored in full-page spreads that integrate text and artwork to illustrate contemporary approaches to designing for digital media. Combining timeless principles with leading-edge technology in a smart full-color package, Design Fundamentals for New Media opens the door to a rich and rewarding way of exploring modern design techniques.

Product Details

ISBN-13:
9781401837792
Publisher:
Cengage Learning
Publication date:
07/22/2004
Series:
Design Concepts Series
Edition description:
Older Edition
Pages:
368
Product dimensions:
7.98(w) x 9.98(h) x 0.70(d)

Table of Contents

Being a New Media Designer.The Design Process.Space.Line.Shape.Value.Texture.Color.Using Color.Composition and Layout.Balance.Perspective.Repetition and Rhythm.Association.Abstraction.Style.Emphasis.Type.Time.Interactivity.Importing Media.

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