Designing and Developing Multimedia: A Practical Guide for the Producer, Director, and Writer / Edition 1

Paperback (Print)
Buy New
Buy New from
Used and New from Other Sellers
Used and New from Other Sellers
from $1.99
Usually ships in 1-2 business days
(Save 98%)
Other sellers (Paperback)
  • All (17) from $1.99   
  • New (6) from $58.77   
  • Used (11) from $1.99   


The new media industry needs the producer who manages, the director with creative vision, and the writer who documents the development process. This comprehensive book is a practical, skills-oriented book for the producer, director, and writer of multimedia. It provides readers with a sound grounding in the concepts of interactive design, and then takes them through the step-by-step process of developing the multimedia product. Written with a professional orientation, this book teaches readers how to create multimedia faster, better, and less expensively. It also can act as a procedure manual for the reader's company. Topics include: Interactive, non-linear, multimedia design; the development process; games and educational products. For any multimedia professional, in particular CD-ROM developers and publishers.

Read More Show Less

Product Details

  • ISBN-13: 9780205314270
  • Publisher: Pearson
  • Publication date: 7/10/2000
  • Edition description: New Edition
  • Edition number: 1
  • Pages: 360
  • Product dimensions: 7.00 (w) x 9.00 (h) x 0.90 (d)

Table of Contents

Each chapter begins with “Chapter Objectives,” and concludes with “Chapter Summary” and “Recommended Reading.”



1.Multimedia and the People Who Make It.

Multimedia Defined.

Multimedia Is Interactive.

The Audience Re-Defined.

What Users Want.

The Multimedia Designer.

Design Is a Process.

A Case Study.

The Roles of the Producer, Director, and Writer.

2.Principles of Interactive Design.

Interactive Vocabulary.

Multimedia as a System.

Components of the System.

3.Design for Instructional and Educational Multimedia.

The Instructional Designer.

Types of Computer-Based Learning.

The Criteria for Selecting Multimedia.

Design Parameters for Educational Multimedia.

Educational and Instructional Multimedia Venues.

A Case Study.

4.Game Design.

What Are Games?

Games Are Pervasive.

Similarities between Games and Films.

Games and Education.

Why People Play Games.

Guidelines for a Game.

Game Features.

Game Genres.

5.The Interactive Design Process.

The Design Team.

Step 1: Write a Concept Document.

Step 2: Perform a Competitive Analysis.

Step 3: Write a Top Level Design.

Step 4: Perform a Cost/Benefit Analysis.

Step 5: Write the Functional Specification.


6.The Functional Specification.

Start with Structure.

Title Summary.


Node Descriptions.

Sample Functional Specification.

The Game Design Document.

7.The Development Process Overview.

The Importance of Phases.

Who Is the Client?

The Development Phases.

8.The Discovery Phase.

The Prize of the Discovery Phase.

Why Discovery Is Necessary.

The Developer Qualifies the Client.

The Client Qualifies the Developer.

Educate the Client.

Learn from the Client.

Establish Deal Points with the Client.

Creating Discovery Phase Deliverables.

The Proposal and Bid.

9.The Design Phase.

The Design Phase Prize.

Review of the Functional Specification.

Design Phase Deliverables.

Graphic Deliverables.

Sound Deliverables.

Technical Deliverables.

The Producer during the Design Phase.

The Director during the Design Phase.

The Writer during the Design Phase.

10.The Development Agreement.

Proposals and Bids.

The Contract.


Joint Development Agreements.

The Letter of Intent.

Development and Publishing Agreement.

11.The Prototype Phase.

The Prize of the Prototype Phase.

Purposes of the Prototype.

Plan and Produce the Prototype.

Focus Test the Prototype.

Incorporate Test Results.

12.The Production Phase.

The Production Phase Prize.

Production Phase Deliverables.

Production Phase Tasks.

Role of the Producer and Director during Development.

Alpha and Beta Discs.

The Gold Master.

Readme Files.

Package Design.



Appendix A: The Student Project.

Cancer: A Survival Guide.

Appendix B: The Multimedia Industry.

Marketing Segments and Businesses.

Appendix C: The Multimedia Studio.


Job Descriptions.

Appendix Tables.

Glossary of Multimedia Terms.




Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star


4 Star


3 Star


2 Star


1 Star


Your Rating:

Your Name: Create a Pen Name or

Barnes & Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation


  • - By submitting a review, you grant to Barnes & and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Terms of Use.
  • - Barnes & reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)