Designing Effective Instruction / Edition 6

Paperback (Print)
Rent
Rent from BN.com
$28.34
(Save 83%)
Est. Return Date: 06/17/2014
Buy New
Buy New from BN.com
$145.46
Used and New from Other Sellers
Used and New from Other Sellers
from $19.45
Usually ships in 1-2 business days
(Save 88%)
Other sellers (Paperback)
  • All (15) from $19.45   
  • New (9) from $25.60   
  • Used (6) from $19.45   

Overview

Provides a practical approach to the instructional design process with applications to a variety of settings and situations. The authors have incorporated both behavioral and cognitive approaches into the model to appeal to diverse audiences. Any single project could include only one approach or a combination of the two approaches. Featuring a strong emphasis on designing instruction in a business setting, the authors also present an approach that is applicable to those in K-12 classrooms and in higher education.
Read More Show Less

Product Details

  • ISBN-13: 9780470522820
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 2/15/2010
  • Edition number: 6
  • Pages: 491
  • Sales rank: 652,654
  • Product dimensions: 7.40 (w) x 9.20 (h) x 0.90 (d)

Meet the Author

Dr. Gary R. Morrison teaches courses in Instructional Design and Technology at Old Dominion University in Norfolk, Virginia. During the past twenty years, he has taught courses in instructional design, message design, distance education, instructional technology research, design of computer-based instruction, and individualized instructional methods. Gary also serves as Graduate Program Director for the Instructional Design and Technology Program.

In recent years, his research has focused on instructional strategies, cognitive load theory, distance education, and the integration of technology into the classroom. Gary is author of over 20 book chapters, 50 journal articles, and 100 presentations on instructional technology. He is also the associate editor of the research section of ETR&D, and serves on the editorial boards of the Quarterly Review of Distance Education and Computers in Human Behavior. He is also the past president of the Design and Development and Research & Theory Divisions of AECT.

Gary received a doctorate in Instructional Systems Technology from Indiana University in 1977. After graduation, he worked as instructional designer for the University of Mid-America where he designed college level distance education courses. One of the courses he designed was accepted for broadcast on PBS. After two years at the University of Mid-America, Gary worked as an instructional designer for Solar Turbines International, General Electric's Corporate Consulting Group, and Tenneco Oil Company where he designed courses in a variety of formats for customers and engineers. In 1984, he accepted a faculty position at the University of Memphis where he guided thedevelopment of the instructional design and technology program for the next 14 years. In 1998, Gary accepted a faculty position at Wayne State University. In 2004, Gary accepted a position at Old Dominion University as a professor in the Instructional Design and Technology program.

Read More Show Less

Table of Contents

Preface
Acknowledgments
About the Authors
Brief Contents
Ch. 1 Introduction to the Instructional Design Process
Ch. 2 Identifying the Need for Instruction 28
Ch. 3 Learner and Contextual Analysis 54
Ch. 4 Task Analysis 76
Ch. 5 Instructional Objectives 106
Ch. 6 Designing the Instruction: Sequencing 134
Ch. 7 Designing the Instruction: Strategies 148
Ch. 8 Designing the Instructional Message 172
Ch. 9 Developing Instructional Materials 198
Ch. 10 The Many Faces of Evaluation 238
Ch. 11 Developing Evaluation Instruments 268
Ch. 12 Using Evaluation to Enhance Programs: Conducting Formative and Summative Evaluations 308
Ch. 13 The Role of the Instructional Designer 342
Ch. 14 Planning and Project Management 360
Ch. 15 Planning for Instructional Implementation 382
App. A Sample Instructional Design Documentation: Proper Bagging in a Superstore Environment 401
App. B A Sample Instructional Unit: Building Bags 413
Glossary 423
Index 427
Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
Sort by: Showing 1 Customer Reviews
  • Anonymous

    Posted February 9, 2010

    No text was provided for this review.

Sort by: Showing 1 Customer Reviews

If you find inappropriate content, please report it to Barnes & Noble
Why is this product inappropriate?
Comments (optional)