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Written by an internationally recognized leader in organizational design, Designing the Global Corporation helps companies identify the specific "level of internationalization" they are engaged in, from simply exporting product to managing multiple units that develop and sell product worldwide. It details the methods leading companies at various levels of globalization are using to build their business worldwide. These methods address the myriad issues that confront the modern multinational—issues defined by emerging geopolitical realities, the transformation and convergence of industries, and the strategic selection of new localities. Taken together, these methods form a framework that corporate executives, global strategists, and regional managers can use to create organizational designs that will work best for them given their company's own unique position.
Based on twenty five-years of research with companies around the world, Designing the Global Corporation is the most comprehensive guide to creating organizations that can successfully compete in the global arena. It is the only book that presents solutions for both single businesses and multibusiness corporations, for both transnational and international divisions, and for beginning and experienced global managers alike.
|1||The Challenge of Organizational Complexity||1|
|2||Organizing the Global Corporation||8|
|3||Levels of International Development||27|
|5||The Geographical Division||71|
|7||Coordination Across Networks||108|
|8||Formal Cross-Border Networks||125|
|9||Shifting Power Across the Network||142|
|10||The Transnational Form||164|
|11||The Multidimensional Multinational||187|
|12||Organizing to Serve the Global Customer||213|
|13||The Front-Back Hybrid Organization||238|
|14||A Look Ahead||270|
|Appendix||The New Global Process of New-Product Development||275|