Diamonds are Forever, Computers are Not: Economic and Strategic Management in Computing Markets

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" This is a collection of 43 essays about the economics and management of information technology markets. The first part of the book focuses on events, notable birth dates and longstanding trends. The unifying theme revolves around the role of human economic behavior in the face of uncertainty and confusion. The contributors' intent is to explain, educate and entertain — to go beyond the obvious.

The next part contains writing about the Internet. It discusses the development of the online commercial world, and analyzes the macroeconomic side of the investment boom and bust related to Internet activities. It also focuses on the measurement of economic activity in the digital economy.

In addition, the book deals with how computers get used in organizations and discusses the Microsoft antitrust case. Finally, there are two long essays about economic constraints on strategic behavior in markets where standards and platforms matter. "

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Product Details

  • ISBN-13: 9781860944512
  • Publisher: Imperial College Press
  • Publication date: 8/1/2004
  • Pages: 312
  • Product dimensions: 6.06 (w) x 9.20 (h) x 0.85 (d)

Table of Contents

1 Diamonds are forever, computers are not 3
2 A birthday even a curmudgeon could love 7
3 It has bugs, but the games are out of this world 12
4 The biology of technology 17
5 Virulent word of mouse 22
6 An earful about Zvi's e-mail 29
7 Repetitive stress injuries 37
8 To have and to have not 42
9 Uncertainty, prediction, and the unexpected 46
10 When technologies converge 51
11 Forecasting commercial change 56
12 The tape story tapestry : historical research with inaccessible digital information technologies 61
13 The salad days of on-line shopping 79
14 Don't call it a highway! 83
15 Commercializing the Internet 88
16 Building the virtual world 93
17 A revolution? : how do you know? 98
18 PCs, the Internet, and you 104
19 An era of impatience 111
20 Shortfalls, downturns and recessions 116
21 Explaining booms, busts and errors 121
22 An inside scoop on the high-tech stock market bust 126
23 The crash in competitive telephony 133
24 Too much Internet backbone? 139
25 Debunking the productivity paradox 147
26 Banking on the information age 152
27 Measure for measure in the new economy 157
28 Pricing Internet access 162
29 E-business infrastructure 167
30 The price is not right 173
31 Client-server demand and legacy systems 181
32 Upgrading, catching up and shooting for par 186
33 How co-invention shapes our market 191
34 Which industries use the Internet? 196
35 Where did the Internet go? 201
36 Not a young and restless market 209
37 Return of the jaded 214
38 Bill, act like a mensch! 221
39 Aggressive business tactics : are there limits? 228
40 Hung up on AT&T 233
41 Falling through the cracks at Microsoft 238
42 Markets, standards and information infrastructure 245
43 Industrial economics and strategy : computing platforms 270
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