Digital Guerrilla Marketing

( 2 )

Overview

This book was written specifically with the small-sized and medium-sized imaging firms in mind. It contains practical marketing examples of what really works - from low-cost marketing weapons, to exact formulas for creating effective marketing ideas for your digital products and services. Every idea in this book has actually been used successfully in the imaging industry, so guaranteed results.
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More About This Book

Overview

This book was written specifically with the small-sized and medium-sized imaging firms in mind. It contains practical marketing examples of what really works - from low-cost marketing weapons, to exact formulas for creating effective marketing ideas for your digital products and services. Every idea in this book has actually been used successfully in the imaging industry, so guaranteed results.
Read More Show Less

Product Details

  • ISBN-13: 9780972758666
  • Publisher: Photo Marketing Association International
  • Publication date: 1/1/2003
  • Pages: 283

Customer Reviews

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Sort by: Showing all of 2 Customer Reviews
  • Anonymous

    Posted October 1, 2003

    Practical, Effective Tips Provided in Digital Guerrilla Marketing

    It is evident that the authors of 'Digital Guerrilla Marketing' have a firm grasp of both the advantages and disadvantages that small and medium-sized businesses face when marketing their organizations in the digital world. The concepts presented are easily understood, practical in their application, and make for very interesting, informative reading. I would highly recommend this book.

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  • Anonymous

    Posted August 19, 2003

    Don't Let YOur Competition Read This!

    The primary function of any business book is to get insightful and pratical information that can be put into use as soon as possible, this book does just that. If you take just one idea each month from this book it could easily pay for a vacation next year. The other great thing about this book, is that you will realize that having fun in your photo business or any business is essential to wanting to go to work each morning. Who wants to go to work everyday and be bored? Mr. McCurry make reading and doing each of the suggested ideas a rewarding and fun endeavor and makes you money at the same time, How much better can it get!

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