×

Uh-oh, it looks like your Internet Explorer is out of date.

For a better shopping experience, please upgrade now.

Discovering the Hidden Listener: Empirical Assessment of Radio Liberty and Western Broadcasting to the USSR during the Cold War
     

Discovering the Hidden Listener: Empirical Assessment of Radio Liberty and Western Broadcasting to the USSR during the Cold War

by R. Eugene Parta
 

See All Formats & Editions

This overview of the impact of Western radio and Radio Liberty—from the listeners' perspective—addresses questions of audience size and listening trends over time, listeners' demographic traits and attitudes, and more. Based on more than 50,000 interviews with Soviet citizens, the book sheds light on what these broadcasts meant to listeners as the USSR moved

Overview

This overview of the impact of Western radio and Radio Liberty—from the listeners' perspective—addresses questions of audience size and listening trends over time, listeners' demographic traits and attitudes, and more. Based on more than 50,000 interviews with Soviet citizens, the book sheds light on what these broadcasts meant to listeners as the USSR moved toward a freer society.

Product Details

ISBN-13:
9780817947323
Publisher:
Hoover Institution Press
Publication date:
06/01/2006
Series:
HOOVER INST PRESS PUBLICATION Series
Edition description:
1st Edition
Pages:
116
Product dimensions:
6.00(w) x 9.00(h) x 0.30(d)

Meet the Author

R. Eugene Parta is the retired director of Audience Research and Program Evaluation for Radio Free Europe/Radio Liberty in Prague. He has worked in the field of international broadcasting audience research since 1969; in Munich he was director of Media Opinion Research of the RFE/RL Research Institute. Parta has written extensively on media use, communications, and public opinion in Central and Eastern Europe and been a frequent speaker and participant in international academic and professional conferences.

Customer Reviews

Average Review:

Post to your social network

     

Most Helpful Customer Reviews

See all customer reviews