Disney Stories: Getting to Digital

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Overview

Disney Stories: Getting to Digital explores how Disney, the man and the company, used technological innovation to create characters and stories that engage audiences in many different media, in particular in Video Games and on the Internet.

Drawing on Disney films from the twenties and thirties, as well as the writings of historians, screenwriters and producers, Disney Stories: Getting to Digital explains how new film and animation techniques, many developed by Disney, worked ...

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Overview

Disney Stories: Getting to Digital explores how Disney, the man and the company, used technological innovation to create characters and stories that engage audiences in many different media, in particular in Video Games and on the Internet.

Drawing on Disney films from the twenties and thirties, as well as the writings of historians, screenwriters and producers, Disney Stories: Getting to Digital explains how new film and animation techniques, many developed by Disney, worked together to evolve character and content development and produce entertaining stories that riveted audiences.

Through an insider’s perspective of Disney’s legendary creation process, the book closely examines how the Disney Company moved its stories into the digital world in the 1990s and the virtual, online communities of the 2000s. By embracing the digital era, Disney led storytelling and technological innovation by granting their audience the unique opportunity to take part in their creation process through their online games, including The Lion King Animated Story Book, Disney Blast and Toontown.

Disney Stories: Getting to Digital is intended for Disney fans and current practitioners looking to study the creation process of one of the most famous animation studios in existence. Professors teaching courses in new media, animation and interactive storytelling will also find this book a valuable asset.

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Editorial Reviews

From the Publisher
An affectionate portrait of how 'the mouse' learned to use the mouse.
— Alan Kay, President, Viewpoints Research Institute
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Product Details

  • ISBN-13: 9781461421009
  • Publisher: Springer New York
  • Publication date: 4/26/2012
  • Edition description: 2012
  • Edition number: 1
  • Pages: 196
  • Product dimensions: 6.14 (w) x 9.21 (h) x 0.50 (d)

Meet the Author

Newton Lee is CEO of Newton Lee Laboratories, president of the Institute for Education, Research, and Scholarships, and founder and co-editor-in-chief of ACM Computers in Entertainment. During a decade of tenure at Disney Online from 1996 to 2006, he led the technical team of the Disney Online Games Group in producing over 100 online games and activities for Disney's websites including Disney.com and Disney’s Blast.

Krystina Madej is Visiting Assistant Professor at the School for Literature, Culture and Communication at Georgia Institute of Technology, Atlanta, and Adjunct Professor with the School for Interactive Arts and Technology at Simon Fraser University, Vancouver. For many years her research interest has been the characteristics of narrative that create meaning, especially those that are shared across print and digital media. Before returning to academia in 1999 she enjoyed a successful career as a communications designer.

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Table of Contents

Preface: An Interview with Roy E. Disney.- Introduction: Stories Across Media.- From gags to stories.- From watching to experiencing across media.- From interacting to creating and sharing.- Epilogue: A Personal Journey with Newton Lee.

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Customer Reviews

Average Rating 5
( 4 )
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Sort by: Showing all of 4 Customer Reviews
  • Posted August 16, 2012

    This book will be of great interest to Disney historians and als

    This book will be of great interest to Disney historians and also to
    lovers of Hollywood history in general. The title mentions digital, and
    it does get there, but early on much of the book explores the entire
    history of Disney progress, both analog and digital, such as the
    creation of the Disney Master Narrative. I love the Golden Era of
    Hollywood and I read/watch all I can about it but there are quite a few
    things in this book that I didn't know about Walt Disney the man.
    Amazing to think that this guy's vision turned into one of the biggest,
    best-known companies in history. The book covers the origins of Mickey
    Mouse, the live shows, the Mickey Mouse clubs on radio then TV, the
    films, the transitions into digital, it is very thorough. What's
    different and compelling about this book is that most such books are
    written by historians but this one was clearly written by a digital
    person, by someone who worked with the 21st-century version of Disney.
    Never seen Hollywood history from this perspective but I love it.
    Towards the end the author includes a personal journey, in reading
    through the earlier pages I was wondering about the author and his
    motivations for writing this book, I looked forward to finding these
    answers. My final thought is that this is a book in two parts: it
    covers Disney history and progress in both analog and digital areas and
    so makes for a fascinating read. Highly recommend.

    3 out of 3 people found this review helpful.

    Was this review helpful? Yes  No   Report this review
  • Posted August 15, 2012

    I really love this book! It is a fantastic guide to building a s

    I really love this book! It is a fantastic guide to building a
    successful career in computer games and entertainment industry. This
    book combines an interesting life story, the history of animation and
    practical advice!!! Three in ONE!:)

    2 out of 2 people found this review helpful.

    Was this review helpful? Yes  No   Report this review
  • Posted November 20, 2012

    Meticulously researched and elegantly written by Newton Lee and

    Meticulously researched and elegantly written by Newton Lee and Krystina Madej, Disney Stories discusses key moments in The Walt Disney Company's forays into digital entertainment. Detailed descriptions of the agile software development methodology used for Daily Blast, Disney's flagship online subscription product for children, are particularly interesting. Newton Lee was a key engineer and technical guru for the Walt Disney Internet group. His recollections of the early days of Disney's web presence capture some of the excitement of that time.

    1 out of 1 people found this review helpful.

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  • Anonymous

    Posted November 13, 2012

    No text was provided for this review.

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