Doing Cultural Studies: The Story of the Sony Walkman / Edition 2

Doing Cultural Studies: The Story of the Sony Walkman / Edition 2

by Paul du Gay, Stuart Hall, Linda Janes, Anders Koed Madsen
     
 

ISBN-10: 1849205493

ISBN-13: 9781849205498

Pub. Date: 06/30/2013

Publisher: SAGE Publications

In recent years 'culture' has become a central concern across a wide range of disciplines. This book introduces the main substantive and theoretical strands of this 'turn to culture' through the medium of a particular case study: that of the Sony Walkman. Using the example of the Walkman, this book indicates how and why cultural practices and institutions have come to…  See more details below

Overview

In recent years 'culture' has become a central concern across a wide range of disciplines. This book introduces the main substantive and theoretical strands of this 'turn to culture' through the medium of a particular case study: that of the Sony Walkman. Using the example of the Walkman, this book indicates how and why cultural practices and institutions have come to play such an important role in our lives, and introduces some of the central ideas, concepts and methods of analysis involved in conducting cultural studies. This unique book offers not only an introduction to key issues and debates in contemporary cultural studies but also a practical illustration of how cultural studies can be used to make sense of our everyday lives.

Product Details

ISBN-13:
9781849205498
Publisher:
SAGE Publications
Publication date:
06/30/2013
Series:
Culture, Media and Identities Series
Edition description:
Second Edition
Pages:
208
Product dimensions:
9.20(w) x 7.30(h) x 0.60(d)

Table of Contents

Introduction1
Sect. 1Making Sense of the Walkman7
Sect. 2The Production of the Sony Walkman41
Sect. 3Designing the Walkman: Articulating Production and Consumption61
Sect. 4Sony as a Global Firm75
Sect. 5Consuming the Walkman83
Sect. 6Regulating the Walkman111
References121
Reading A: 'The work of art in the age of mechanical reproduction'125
Reading B: 'Mobile privatization'128
Reading C: 'Scratching a global dream'130
Reading D: 'The selling of the "Walkman"'131
Reading E: 'How Sony Corporation became first with kids'133
Reading F: 'Listening otherwise, music miniaturized: a different type of question about revolution'135
Reading G: 'A miniature history of the Walkman'141
Reading H: 'Menace II society'143
Acknowledgements146
Index147

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