Don't Make Me Think: A Common Sense Approach to Web Usability [NOOK Book]

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Overview

Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it ...
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Overview

Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it completely changes the way you think about Web design.

Three New Chapters!
  • Usability as common courtesy -- Why people really leave Web sites
  • Web Accessibility, CSS, and you -- Making sites usable and accessible
  • Help! My boss wants me to ______. -- Surviving executive design whims

"I thought usability was the enemy of design until I read the first edition of this book. Don't Make Me Think! showed me how to put myself in the position of the person who uses my site. After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.

In this second edition, Steve Krug adds essential ammunition for those whose bosses, clients, stakeholders, and marketing managers insist on doing the wrong thing. If you design, write, program, own, or manage Web sites, you must read this book." -- Jeffrey Zeldman, author of Designing with Web Standards


Editorial Reviews

From Barnes & Noble
The Barnes & Noble Review
When it comes to web usability, Don’t Make Me Think packs more punch per page than any other book we’ve seen. The first edition became an instant classic. We waited five years for a second edition, but it was worth the wait.

Krug’s principles have aged very well. So, what’s new here? First, Krug offers prefabricated emails to your boss, patiently explaining why his/her brainstorm isn’t really such a good idea (for instance, why adding visual “sizzle” could be counterproductive). There’s a new chapter on building sites that treat users well -- in Krug’s words, “behave like a mensch.” There’s also an unusually realistic take on accessibility, including five recommendations to follow if you can’t revamp your entire site.

Thankfully, Krug’s humor, brevity, and intelligence remain omnipresent in this edition. Highly recommended -- again. Bill Camarda, from the September 2005 Read Only

Product Details

  • ISBN-13: 9780321648785
  • Publisher: Pearson Education
  • Publication date: 8/5/2009
  • Sold by: Barnes & Noble
  • Format: eBook
  • Edition number: 2
  • Pages: 216
  • Sales rank: 40,967
  • Series: Voices That Matter Series
  • File size: 8 MB
  • Items ship to U.S, APO/FPO and U.S. Protectorate addresses.

Meet the Author

Steve Krug is a usability consultant who has more than 15 years of experience as a user advocate for companies like Apple, Netscape, AOL, Lexus, and others. Based in part on the success of the first edition of Don’t Make Me Think, he has become a highly sought-after speaker on usability design.

Table of Contents

Foreword
Ch. 1 Don't make me think! 10
Ch. 2 How we really use the Web 20
Ch. 3 Billboard design 101 30
Ch. 4 Animal, vegetable, or mineral? 40
Ch. 5 Omit needless words 44
Ch. 6 Street sings and breadcrumbs 50
Ch. 7 The first step in recovery is admitting that the home page is beyond your control 94
Ch. 8 "The farmer and the cowman should be friends" 122
Ch. 9 Usability testing on 10 cents a day 130
Ch. 10 Usability as common courtesy 160
Ch. 11 Accessibility, cascading style sheets, and you 168
Ch. 12 Help! my boss wants me to ööööö . 180
Customer Reviews
Average Rating 4.5
( 22 )

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  • Posted March 22, 2009

    more from this reviewer

    Reinforced Common Sense

    As the subtitle says, it is mostly common sense. But to have it reinforced like this turns judging web site designs into a much simpler task. I found myself feeling like I had confirmation for many thoughts I have on the subject, but it raised my awareness of different user view points to a higher level. One item that was quite new to me though was the subject of usability testing. He explains his approach quite well and makes it sound quite easy and very useful. If nothing else, it gives you a sense of empathy for various user experiences on the web. Which can only help you improve your design's ability to meet their needs.

    I highly recommend anyone who is involved with web development in any way to check out this very quick and easy read.

    2 out of 2 people found this review helpful.

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  • Anonymous

    Posted May 30, 2009

    Great book and a quick read

    I used this book for a MBA project to improve a customer's website. It was easy to find things, gave great examples and was a fast read.

    1 out of 1 people found this review helpful.

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  • Posted April 14, 2009

    Good and fun

    It was a pleasant surprise read this book. Normally, on technical side we are used to read usefull but a little bit "dry" books. This one has a good design, excelent content and although five years old, up to date info.

    Even if you do not work directly with web design (like me as a developer) it worths the reading because we are in a lack of common sense in the past years...

    1 out of 1 people found this review helpful.

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  • Posted December 11, 2011

    Common sense doesn't go outdated.

    I recently moved into user experience at work, and this book saved my life. I might even recommend this to people who don't work web sites and applications as I'm sure many of the concepts still apply.

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  • Anonymous

    Posted November 7, 2011

    A gem of a book

    This is one of the best books on user experience design. Short and succinct, it best embodies great interfaces design by doing as they say. Extra points for coining the phrase "this is not rocket surgery".

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  • Posted December 22, 2010

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    Common Sense

    This book is very logical but helps you think of thise things you may forget. It is a good read though. I enjoyed how the chapters were were split up.

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