Don't Make Me Think! A Common Sense Approach to Web Usability

Don't Make Me Think! A Common Sense Approach to Web Usability

by Steve Krug
     
 

People won't use your web site if they can't find their way around it. Whether you call it usability, ease-of-use, or just good design, companies staking their fortunes and their futures on their Web sites are starting to recognize that it's a bottom-line issue. In Don't Make Me Think, usability expert Steve Krug distills his years of experience and observation

See more details below

Overview

People won't use your web site if they can't find their way around it. Whether you call it usability, ease-of-use, or just good design, companies staking their fortunes and their futures on their Web sites are starting to recognize that it's a bottom-line issue. In Don't Make Me Think, usability expert Steve Krug distills his years of experience and observation into clear, practical—and often amusing—common sense advice for the people in the trenches (the designers, programmers, writers, editors, and Webmasters), the people who tell them what to do (project managers, business planners, and marketing people), and even the people who sign the checks.

Krug's clearly explained, easily absorbed principles will help you sleep better at night knowing that all the hard work going into your site is producing something that people will actually want to use.

Editorial Reviews

Booknews
Krug, a usability consultant who has worked for companies like Apple and Netscape, offers sharp observations, a healthy dash of humor, and straightforward solutions to fundamental Web design problems. He shows how to design pages for scanning, how to eliminate needless words, how to design a home page, and how to streamline design for user navigation. He also reveals why most Web design team arguments about usability are a waste of time, and tells how to avoid them. Includes color examples from all types of Web sites on every page. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Product Details

ISBN-13:
9780789723109
Publisher:
New Riders
Publication date:
10/13/2000
Series:
Voices That Matter Series
Pages:
224
Product dimensions:
7.05(w) x 9.00(h) x 0.44(d)

What People are saying about this

Louis Rosenfeld
Some books will open your mind. Don't Make Me Think goes further: it will open your "boss's" mind (and wallet) to investing in web site usability And it does so quickly, gently and with humor. So buy your boss a copy. Better yet, take advantage of the volume discount and order it for everyone who's involved in any way with your company's web site. (Louis Rosenfeld, author of Information Architecture for the World Wide Web)
Richard Saul Wurman
For many years, I was certain that when Judy Garland was told to Follow the Yellow Brick Road to find the Wizard of Oz, it was as clear as an instruction could be structured. Now it has been superceded by Krug's Don't Make Me Think! His company's name, Advanced Common Sense, accurately mirrors the empowering message of his new book. He gives to all that read it the keys to the kingdom of knowledge navigation in the current land of www. (Richard Saul Wurman, author of Information Anxiety)
Robert Raines
When I'm working on a project that presents a user interface brain teaser, I immediately call my 'lifeline'-Steve Krug. Steve 'gets it' and has an uncanny ability to untangle the most complex problems and make it look easy in the process. However, what really makes Steve the best in the business is his gift at explaining solutions to complex problems in easy-to-understand language, enlightening the rest of us along the way. He's also a terrific guy with a great sense of humor. (Robert Raines, Vice President Design/Creative Director, America Online)

Read More

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >